<?xml version="1.0" encoding="UTF-8" ?><!-- generator=Zoho Sites --><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><atom:link href="https://biz.hellopeter.com/blogs/feed" rel="self" type="application/rss+xml"/><title>Hellopeter Business - Learn, understand, grow your business with online reviews</title><description>Hellopeter Business - Learn, understand, grow your business with online reviews</description><link>https://biz.hellopeter.com/blogs</link><lastBuildDate>Mon, 30 Mar 2026 02:57:03 -0700</lastBuildDate><generator>http://zoho.com/sites/</generator><item><title><![CDATA[How Gys Pitzer Motoring Rose from #12 to #2 in Automotive with Strategic Reputation Management]]></title><link>https://biz.hellopeter.com/blogs/post/how-gys-pitzer-motoring-rose-from-12-to-2-in-automotive-with-strategic-reputation-management</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/Gys Pitzer x Hellopeter Business Success Story.png"/>Discover how Gys Pitzer Motoring climbed from #12 to #2 in automotive rankings using proactive reputation management and Hellopeter Business’s trust-building tools.]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_CfgGfSsKLsYU22qSCPVNXA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_CfgGfSsKLsYU22qSCPVNXA"] .zpimage-container figure img { width: 1310px ; height: 655.00px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Gys%20Pitzer%20x%20Hellopeter%20Business%20Success%20Story.png" size="fit" alt="How Gys Pitzer Motoring Rose from #12 to #2 in Automotive with Strategic Reputation Management" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_NzeM0gVbOoLJUb5zpc8Kgg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p style="font-weight:bold;"><em></em></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><a target="_blank" href="https://www.hellopeter.com/bloom-financial-services-pty-ltd" rel="noopener"><span></span></a></p><div><p><span></span></p><span><span><p></p><div><p></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Executive Summary</strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong>Customer:&nbsp;</strong></span>Gys Pitzer Motoring&nbsp;</p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong>Industry:&nbsp;</strong></span>Automotive</p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong>Challenge:</strong></span> Maintaining competitive position in a saturated automotive market</p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Solution:&nbsp;</strong></span><strong></strong>Proactive reputation management and trust leadership</p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong>Results:</strong></span></p><p></p><div><ul><li>Category ranking improved from #12 to #2 in Automotive</li><li>Sustained 10/10 Trust Index for 2+ consecutive years</li><li>Response time reduced from 80+ hours to under 8 hours</li><li>Consistently low complaint volume (±3 per year)</li></ul></div>
<ul></ul><p></p><p></p></div><p></p></span></span><p><span></span></p></div><p></p></div>
<p></p></div><p></p></div><p><span></span></p></div><p></p></div><p><span></span></p></div>
<p><span></span></p><div><p><span></span></p></div></div></span><p></p></span></div>
<p></p><p><span></span></p></div><p><span></span></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div></div></div><div data-element-id="elm_-J3gQpI2xDwNhwIbDniKaA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>The Challenge: Winning Without a Crisis</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><span><br></span></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><div><p><span></span></p><div><div> In the highly competitive South African automotive market, most businesses only focus on their online reputation when something goes wrong. But what if you're already performing well? How do you protect your position and gain ground against established competitors? </div>
<br><div> This was the strategic challenge facing Gys Pitzer Motoring. </div><br><div> Unlike many customer success stories that begin with reputational crises, negative review floods, or trust recovery missions, Gys Pitzer Motoring's story is fundamentally different. Their complaint volumes were already low. Customer satisfaction was already high. The business wasn't broken. </div>
</div><p><span></span></p></div></span></span><p><span></span></p></div><p></p></div>
</div></div></div></div></span><p></p></span></div><p></p></div></div></div></div>
</div></div></div></span><p></p></span></div><p><span></span></p></div><p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_fuTUH53MmwIxZBHC8zZjAw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><div><div><div><span style="font-weight:bold;"><strong>The real risk wasn't reputational damage; it was competitive invisibility.</strong></span></div>
<div><br></div></div></div></div><p><span></span></p><div><div> In an industry where consumer trust and public credibility signals heavily influence purchase decisions, even high-performing businesses can lose ground to competitors with louder or more visible trust signals. The question became: how do you maintain a leadership position when you're already doing everything right operationally? </div>
</div><p></p></div><blockquote><p><span></span></p></blockquote></div><p><span></span></p></div>
<p><a href="https://biz.hellopeter.com/review-collection-hellopeter"></a></p></div>
<p></p></div><p><span></span></p></div></div></div></span><p></p></span></div><p><span></span></p></div>
<p></p></div></div></div></div></div></div></span></span><p><span></span></p></div>
<p></p></div><p></p><p></p><p></p><p><span></span></p><p></p></div></div><div data-element-id="elm_G84CpsSLddHNk-Qp1A0wSQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Why Reputation Management Matters in Automotive</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><span><br></span></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_G4puEpnLO4tjgDYhNRDpzg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><span><span><p></p><div><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p><span></span></p><div><div><span></span></div>
<div><div> The automotive industry in South Africa is uniquely reputation-sensitive. Consumers are making high-stakes financial decisions, often involving: </div>
<br><div><ul><li>Multi-year financial commitments</li><li>Trade-in valuations affecting household wealth</li><li>Service relationships spanning vehicle lifecycles</li><li>Complex after-sales support expectations</li></ul></div><span></span><br><div> In this context, trust signals are purchase enablers. Prospective customers actively seek proof points before committing: </div>
<br><div><ul><li>"What do other customers say about this dealer?"</li><li>"How do they handle problems?"</li><li>"Can I trust them with my biggest purchase this year?"<span></span></li></ul></div>
<div></div><br><div> For automotive businesses, reputation isn't a marketing nice-to-have; it's a competitive weapon. The businesses that control their trust narrative control their category position. </div>
<div><br></div></div><div><span></span></div></div><p><span></span></p></div><p><span></span></p></div>
<p></p></div><p></p></div><p></p></div><p><span></span></p></div></div></div></span><p></p></span></div>
<p><span></span></p></div><p></p></div></div></div></div></div></span></span></div>
</div></div><div data-element-id="elm_J_I1BCKyY2sdlsyjUkNYzA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_J_I1BCKyY2sdlsyjUkNYzA"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/InBlog%20-%20Gys%20Pitzer%20Motoring%20x%20Hellopeter%20Business.png.png" size="fit" alt="Gys Pitzser Motoring Success Story" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_ix8VKTOpFUWyi2hngtUctg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>The Strategic Approach: Proactive, Not Reactive</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_moGO_euCsa7vCbF0SRSZEQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span><span><span></span></span></p><p></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><div><span></span></div>
<div><div> Rather than treating Hellopeter as a complaint resolution platform, Gys Pitzer Motoring adopted it as a trust leadership and category defence engine. </div>
<br><div> Their objectives were clear: </div><br><div><ul><li>Maintain consistently high public trust signals across all consumer touchpoints</li><li>Increase visibility and credibility at scale to outpace competitors</li><li>Strengthen category positioning over time through disciplined reputation management</li><li>Protect market share without waiting for problems to occur<span></span></li></ul></div>
<div></div><br><div> Hellopeter became a strategic asset, not a crisis management tool. </div>
</div><div><span></span></div></span></span><p><span></span></p></div><p></p></div>
<p></p></div><p></p><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p></div></div></div></div></div></div></div></div></div></span></span><p></p></div>
</div><p></p><p></p><p></p></div></div><div data-element-id="elm_zXkwtxQTl3YGVlbxWkux5g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>How the Platform Was Used</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm__WQgiR0rlCgnKvP6V0OXPA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span><span><span></span></span></p><p></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><div><span></span></div><span><span><div></div>
<div><div></div><div><div></div><p style="margin-bottom:6pt;">Gys Pitzer Motoring's approach centered on <span style="font-weight:700;">discipline and consistency</span>:</p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Trust Signal Monitoring</strong></span></p><ul><li><p>Real-time visibility into public perception</p></li><li><p>Proactive identification of potential reputation risks</p></li><li><p style="margin-bottom:18pt;">Competitive benchmarking against industry leaders</p></li></ul><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Response Excellence</strong></span></p><ul><li><p>Maintained tight response standards (sub-eight-hour response times)</p></li><li><p>Public engagement demonstrating commitment to customer experience</p></li><li><p style="margin-bottom:18pt;">Visible accountability that builds consumer confidence</p></li></ul><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Profile Optimisation</strong></span></p><ul><li><p>Business profile optimised for credibility and discoverability</p></li><li><p>Trust credentials prominently displayed</p></li><li><p style="margin-bottom:18pt;">Category positioning reinforced through every customer interaction</p></li></ul><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Important distinction:&nbsp;</strong></span></p><p style="margin-bottom:6pt;"><strong></strong>Gys Pitzer Motoring does not rely on Hellopeter for complaint resolution. Their use of the platform is strategic, not reactive. The focus is on maintaining visible trust leadership, not fixing operational problems.</p><div></div>
</div><div></div></div><div></div></span></span><div><span></span></div></div><p></p></div>
<p><span></span></p></div><p></p></div><p></p></div><p><span></span></p></div><p></p><p></p></div>
<p><span></span></p></div><p><span></span></p></div><p></p></div></div></div></div>
</div></div></div></div></div></span></span><p></p></div></div><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_gSQEgAObhWlqEo8yVpdgsg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>The Results: Sustained Category Leadership</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_8_wvThBE95-n88dn-wdxdg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span>Over a rolling two-year performance period, Gys Pitzer Motoring achieved remarkable and sustained results:</span></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_6Gw5tLFRHiYvmPwkza0btg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_FLylyaWhlY6a5_6Fd9Tkhg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Complaint Volume</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
</div></div><div data-element-id="elm_pAZskN2syTV-L1-uMiM2sw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_6OXfmpPey6NkWHaNqAHdUQ" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_73TH7qpAhK6tX4-1Z6lrcg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Remained consistently low at approximately three complaints per year</strong></span></p><p style="margin-bottom:6pt;">This demonstrates operational excellence. Low complaint volume signals strong product quality, effective sales processes, and high customer satisfaction from the outset. It proves that reputation management isn't about damage control but about amplifying existing excellence.</p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_q2e_1aR5DkcMRyb0G4lm6g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Response Performance</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_J01r_D2JrxGt5lO7pfX2ZA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><div><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Improved from 80+ hours to under eight hours, maintained consistently for two years</strong></span></p><p style="margin-bottom:6pt;">This represents a 90% improvement in response time, demonstrating:</p><ul><li><p>Organisational commitment to customer engagement</p></li><li><p>Process discipline across team members</p></li><li><p style="margin-bottom:18pt;">Visible accountability that builds consumer trust</p></li></ul><p style="margin-bottom:6pt;">Fast response times signal respect for customer concerns and operational competence.</p><p style="margin-bottom:6pt;"></p><p></p></div></span></span><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_8zsUWQ4hEmDFMCkj9hLLCw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><strong><strong><strong>Trust Index</strong></strong></strong></span></h2></div>
<div data-element-id="elm_mckZ1t2JoXqjoxvlY_hEng" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><div><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong>Sustained 10/10 Trust Index for two consecutive years</strong></span></p><p style="margin-bottom:6pt;">A perfect trust score isn't a one-time achievement. Maintaining it for 24+ months requires:</p><ul><li><p>Relentless consistency in customer experience</p></li><li><p>Zero tolerance for service lapses</p></li><li><p style="margin-bottom:18pt;">Systematic reputation monitoring and response</p></li></ul><p style="margin-bottom:6pt;">This level of sustained performance is rare and signals category leadership.</p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></div></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div></div></div><div data-element-id="elm_pmGbIQwiOswCH-owqP5vgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_4MUkMwZiutGplrQM_qDo7g" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_Ud785bvwGIyNmI176G8fWQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Category Position</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_04OWUonHMeZlTuLr9R7J8w" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><div><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>Improved category ranking from #12 to #2 in Automotive</strong></span></p><p style="margin-bottom:6pt;">This is the bottom-line competitive outcome. Rising 10 positions in one of South Africa's most competitive categories demonstrates:</p><ul><li><p>Effective trust signal management</p></li><li><p>Successful competitive positioning</p></li><li><p style="margin-bottom:18pt;">Market recognition as a category leader</p></li></ul><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;">Critically, there was no single spike or "fix". The results came from ongoing, disciplined reputation management over time.</span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></div></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_9S0qV-ytzRhuzVQKSsoexw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_9S0qV-ytzRhuzVQKSsoexw"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/InBlog%202%20-%20Gys%20Pitzer%20Motoring%20x%20Hellopeter%20Business.png%20-1-.png" size="fit" alt="Gys Pitzser Motoring Success Story" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_J_mWs4CxY1uCrT4Sje_iDg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Business Impact: The Competitive Advantage</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_uQEFbRRVdN90DoZElGrfWg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><div><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span>By using Hellopeter proactively, Gys Pitzer Motoring achieved outcomes that extend far beyond review scores:</span></p></span></span><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></div></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_SowHqpYnxRXJioXKEuDSVw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Trust Leadership</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_Xx8ar6wGEKBWYWw3NTJ0pA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><div><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span>Sustained public trust in a competitive category creates a defensive moat. Once established as a trusted brand, competitors must work significantly harder to dislodge your position.</span></p></span></span></div></span><p></p></span></span><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p><p></p></div>
</div><div data-element-id="elm_r8btDL5XU7wRHppImi8M8w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Credible Visibility</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_qthP4GqgWG9ZObNcOfBkVA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><div><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span>Strong, visible credibility signals give prospective customers confidence to choose you over competitors. When consumers search "automotive reviews" or "[your business name] reviews," they find consistent proof of excellence.</span></p></span></span></div></span><p></p></span></span><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p><p></p></div>
</div><div data-element-id="elm_sPGjuDVQlAfVg4ESSfTH6w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Protected Category Position</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_e8U5eOtAyb1Be1KPcglr4A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><div><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span>Improved category ranking without reputational risk means Gys Pitzer Motoring can focus resources on growth and customer experience, and not on firefighting or reputation recovery.</span></p></span></span></div></span><p></p></span></span><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p><p></p></div>
</div><div data-element-id="elm_L6zLcxnok8tcgzk1Z0rX0g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Strategic Confidence</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_EqXXHFhPKToMgBsdByqaGQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><div><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span>Leadership positioning creates business confidence. Teams can pursue aggressive growth strategies knowing their reputation foundation is secure.</span></p></span></span></div></span><p></p></span></span><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p><p></p></div>
</div><div data-element-id="elm_egAXHuTK_qCJD3wTZudIEw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Customer Quote</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_7emINM4VL6N9JmlNYK3KBw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;">"In the automotive industry, your reputation precedes every sale. Hellopeter has become an essential strategic tool for us, not just for managing reviews, but for maintaining our competitive edge and consistently demonstrating to prospective customers why they should choose Gys Pitzer Motoring. The platform helps us stay visible, stay accountable, and stay ahead."</span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong>– Mullerine Kruger, Marketing Manager, Gys Pitzer Motoring</strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_y34wx6MCMJ11jrjAxRgGgA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong>Website</strong></span><span style="font-weight:700;"><strong>:&nbsp;</strong></span><a href="http://www.gyspitzermotors.co.za"><strong></strong>www.gyspitzermotors.co.za</a>&nbsp;</p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_kWbOcrbHoOWFKI24wfF4XQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>The Strategic Insight: Reputation as Category Defence</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_xZLMJbzcyhF8R8zIr6AL1A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;">Hellopeter is not only a recovery platform.</span></p><p style="margin-bottom:6pt;"><span>For high-performing businesses like Gys Pitzer Motoring, it becomes a category-defence</span><span style="font-weight:700;"> and trust leadership engine,</span><span> helping brands:</span></p><ul><li><p><span style="font-weight:700;">Protect their position</span><span> against competitive encroachment</span></p></li><li><p><span style="font-weight:700;">Outperform competitors</span><span> in trust signal visibility</span></p></li><li><p><span style="font-weight:700;">Maintain credibility</span><span> without waiting for a crisis</span></p></li><li><p style="margin-bottom:18pt;"><span style="font-weight:700;">Build defensive moats</span><span> through sustained reputation excellence</span></p></li></ul><p style="margin-bottom:6pt;"><span>This represents a fundamental shift in how businesses should think about online reputation management.</span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_2b8HXOFAb8P6_iGk3lNpEg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>The Traditional Approach (Reactive)</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_iPw3vc56kD-bpnyhKExY7Q" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><li><p><span>Wait for negative reviews</span></p></li><li><p><span>React to complaints</span></p></li><li><p><span>Try to repair damage</span></p></li><li><p style="margin-bottom:18pt;"><span>Return to baseline</span></p></li></ol></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_t_M0NZTbW1X6yD62mrw-mw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>The Gys Pitzer Motoring Approach (Proactive)</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_EdfznxXPivs2HNkTYFsdyQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><ol><li><p><span>Maintain consistent trust signals</span></p></li><li><p><span>Respond rapidly to all feedback</span></p></li><li><p><span>Optimise visibility continuously</span></p></li><li><p style="margin-bottom:18pt;"><span>Compound competitive advantage over time</span></p></li></ol><p><span>The difference is night and day.</span></p></span></span></ol></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
<p></p></div></div><div data-element-id="elm_hthFhQRo-ktQbnsgTPC-5g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Key Takeaways for Automotive Businesses</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_rfXOFC-7CGcTUKAgW2GZBQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>1. Don't Wait for a Crisis</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_cIsCY_adeZ2ocLOdh51-PA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span>Reputation management is most effective when implemented proactively. By the time you're in crisis mode, you've already lost ground.</p><p><span></span></p></span></span></ol></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div></div><div data-element-id="elm_Nk47Sf4L3rd9BBEiosr6cg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>2. Consistency Compounds</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_rjry9smq6V7jjODx3VN1cg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span><span><span></span></span></p><p style="margin-bottom:6pt;"><span>Small improvements maintained over long periods create category-defining advantages. Gys Pitzer Motoring's 10-position climb didn't happen overnight. Instead, it resulted from 24 months of disciplined execution.</span></p></span></span><p></p><p><span></span></p></ol></span></span></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div></div><div data-element-id="elm_7Wm6tVQR4ngYlqslDrbs1A" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>3. Response Speed Signals Competence</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_LidABTarUBf-FcM3tY9EBg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span>Sub-eight-hour response times communicate operational excellence and customer respect. Speed matters because it demonstrates organisational commitment.</span></p></span></span></ol></span><p></p></span></span><p></p><p><span></span></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div></div><div data-element-id="elm_8wRRvPVwfcD2XG0nItZf6w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>4. Trust Signals Are Competitive Weapons</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_7VYDzTJxUKg0eQnS4_IRew" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span>In high-stakes industries like automotive, visible trust credentials influence purchase decisions. Control your narrative, or competitors will control it for you.</span></p></span></span></ol></span><p></p></span></span><p></p><p></p><p><span></span></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div><div data-element-id="elm_J6KypsFNs3WMOwY-oBdLTQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>5. Perfect Scores Require Perfect Systems</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_GM0jVRA4z1DA71taEsEW0A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span>A 10/10 Trust Index maintained for two years isn't luck, it's systematic commitment to customer experience excellence.</span></p></span></span></ol></span><p></p></span></span><p></p><p></p><p></p><p><span></span></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div><div data-element-id="elm_NIXER186tB74vM3Hcn7c9Q" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Is This Approach Right for Your Business?</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_Hvc0kt8HL7YdrJmXIPSA1Q" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span>This strategic approach to reputation management works best for businesses that are:</span></p><ul><li><p><span style="font-weight:700;">Already operationally excellent</span><span> – Low complaint volumes, high customer satisfaction</span></p></li><li><p><span style="font-weight:700;">In competitive markets</span><span> – Where trust signals influence purchase decisions</span></p></li><li><p><span style="font-weight:700;">Committed to consistency</span><span> – Willing to maintain response standards over years</span></p></li><li><p><span style="font-weight:700;">Focused on category leadership</span><span> – Not just meeting standards, but setting them</span></p></li><li><p style="margin-bottom:18pt;"><span style="font-weight:700;">Thinking long-term</span><span> – Building reputation moats, not quick fixes</span></p></li></ul><p style="margin-bottom:6pt;"><span>If this describes your business, proactive reputation management could be your most powerful competitive advantage.</span></p></span></span></ol></span><p></p></span></span><p></p><p></p><p></p><p></p><p><span></span></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div><div data-element-id="elm_dgtZAP6OayxGeiAfF6Be8g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>Start Building Your Trust Leadership Position</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_7x_GIna6Re4wEa1oOri10g" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span></span></p><span><span><p style="margin-bottom:6pt;"><span>Gys Pitzer Motoring's success demonstrates that reputation management isn't about recovery but about </span><span style="font-weight:700;">sustained competitive advantage</span><span>.</span></p><p style="margin-bottom:6pt;"><span>Whether you're in automotive, insurance, healthcare, or any industry where trust influences decisions, the principles are the same:</span></p><ol><li><p><span>Monitor your reputation proactively</span></p></li><li><p><span>Respond with discipline and consistency</span></p></li><li><p><span>Optimise your credibility signals</span></p></li><li><p style="margin-bottom:18pt;"><span>Compound your competitive advantage over time</span></p></li></ol><p style="margin-bottom:6pt;"><span style="font-weight:700;">Don't wait for a crisis to take your reputation seriously. Build your trust leadership position today.</span></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p></p><p></p><p></p><p></p><p></p><p><span></span></p></ol></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div><div data-element-id="elm_XCVpO1bHCMSOJmNFvjIFlQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span>About Hellopeter Business</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_7PAP8ijoCataIvPpZEKEDw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span></span></p><span><span><p style="margin-bottom:6pt;"><span></span></p><span><span><p style="margin-bottom:6pt;"><span>Hellopeter is South Africa's leading online review platform, helping businesses build trust, collect reviews, and grow their reputation. Our business solutions enable companies to monitor feedback, respond efficiently, and use reviews as a strategic growth tool.</span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;">Ready to strengthen your competitive position?</span></p><p style="margin-bottom:6pt;"><a href="https://biz.hellopeter.com/plans?hsLang=en" title="View Hellopeter Business Plans" target="_blank" rel="">View Hellopeter Business Plans</a> |<a href="https://claude.ai/chat/3abedcc7-568d-4ba8-b681-e624e1537d02"> Start Free Trial</a> |<a href="https://claude.ai/chat/3abedcc7-568d-4ba8-b681-e624e1537d02"> View Success Stories</a></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p></p><p></p><p></p><p></p><p></p><p><span></span></p></ol></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div><div data-element-id="elm_txg8idmcPskdsKSRspDedw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span><strong><span><span><strong><span><strong><span><b><span><b><span><b><span><b><span><b><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span></span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span><span style="font-weight:700;">Disclaimer</span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span></span><br></span></b></span></b></span></b></span></b></span></b></span></strong></span></strong></span></span></strong></span></span></h3></div>
<div data-element-id="elm_RV9o0ucLZYvSQUeYEY1sdg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span><span></span></span></span></p><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><span><span><p></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><p style="margin-bottom:6pt;"><span style="font-weight:bold;"><strong></strong></span></p><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p><span><span><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span style="font-style:italic;"></span></p><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p><span><span><ol><span><span><p><span></span><span><span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span><span><span></span></span></span></p><p style="margin-bottom:6pt;"><span></span></p><span><span><p style="margin-bottom:6pt;"><span></span></p><span><span><p style="margin-bottom:6pt;"><span></span></p><span><span>This customer success story is based on performance data and customer feedback provided to Hellopeter Business. Individual results may vary based on factors including industry, market conditions, business size, and level of platform engagement. The rankings, trust scores, and response times referenced are specific to this customer's experience during the stated time period. Past performance does not guarantee future results. <br><br> Hellopeter Business provides software tools and support services; however, reputation outcomes depend on consistent customer engagement, operational excellence, and adherence to best practices. All customer quotes and testimonials represent the opinions of individual customers and should not be interpreted as guarantees of specific results. For questions about how Hellopeter Business can support your organisation's reputation management goals, please contact our team for a personalised consultation.</span></span><p style="margin-bottom:6pt;"><a href="https://claude.ai/chat/3abedcc7-568d-4ba8-b681-e624e1537d02"><span></span></a></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p></p><p></p><p></p><p></p><p></p><p><span></span></p></ol></span></span><p style="margin-bottom:6pt;"><span></span></p></span></span><p style="margin-bottom:6pt;"><span style="font-weight:700;"><strong></strong></span></p></span></span></span><p></p></span></span><p></p><p></p><p></p><p></p><div><span><span><p style="margin-bottom:6pt;"><span style="font-weight:700;"></span></p></span></span></div>
<p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span></span><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p style="margin-bottom:6pt;"></p><p></p></span><p style="margin-bottom:6pt;"><span></span></p><p style="margin-bottom:6pt;"></p><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div><p><span></span></p></div>
<p></p><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div></div></div><div data-element-id="elm_GyYLKzCebl8RotQg7nhCSA" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Mon, 09 Mar 2026 11:36:02 +0000</pubDate></item><item><title><![CDATA[How Telecommunications Company Zinia is Acing Its Customer Service with Hellopeter Business]]></title><link>https://biz.hellopeter.com/blogs/post/how-zinia-are-acing-their-customer-service-with-hellopeter-business</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/Zinia Customer Success Story.webp"/>How Telecommunications Company Zinia is Acing Its Customer Service with Hellopeter Busines]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Zinia%20Customer%20Success%20Story.webp" size="fit" alt="Women in business" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span>As one of Mzansi's leading Information, Communications Technology and Telecoms service providers,&nbsp;</span><a href="https://www.hellopeter.com/zinia" rel="noopener" target="_blank">Zinia</a><span>&nbsp;has tapped into Hellopeter Business's easy-to-use tools to help take control of their online reputation and perfect their customer service. Here's how they got their impressive results.</span></span><br></p></div>
<p></p></div></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p><span></span></p></span></span><p><span></span></p></div><p></p></div>
</div></div></div></div></span><p></p></span></div><p></p></div></div></div></div>
</div></div></div></span><p></p></span></div><p><span></span></p></div><p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Who is Zinia?</span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span>Zinia is one of Mzansi's leading Information, Communications Technology and Telecoms service providers. With over 12 years of focused, industry-defining experience, Zinia has set itself apart by offering non-negotiable service excellence, with a strong focus on customer success.</span><br><br><span>Providing South Africans with the high-end solutions they deserve, Zinia insists on comprehensive Internet, Voice and IT Solutions, all underpinned by their driving ethos of 'we simply do it better!'</span></span><br></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Blog%201-%20Zinia%20Customer%20Success%20Story%20-1-%20-1-.webp" size="fit" alt="Customer Success Story" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_sMjXpsrANPjVhs9Qobhcmw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">The Challenge: How to Achieve True Customer Service</span><br></h2></div>
<div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA"].zpelem-text { margin-block-start:19px; } </style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p>Warren Bonheim, Managing Director at Zinia, believes that "true customer service is about infusing the entire company with a service culture, creating an environment where people experience exceptional customer service at every level".<br><br> Zinia's challenge then, like many other industry players, was to ensure their customers enjoyed the level of personalised care and attention necessary to fulfil their customer goals.<br><br> Generally, South Africa's retail and business-to-business service quality leave a lot to be desired. However, Zinia understood that when offering a service as critical as theirs, the usual half-hearted approach simply wouldn't do.<br><br> Therefore, they sought an affordable, simple-to-deploy solution to their customer-first service ethos.</p><blockquote><p>"It's true that people rarely write a review when they have a positive experience. It's usually the negative reviews that make it onto online review platforms, which can hurt a company's reputation. Zinia believes that being open and willing to hear customer feedback, turning negative feedback into a positive and encouraging customers to rate the company when they had a positive experience is a critical part of service and support."</p></blockquote></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
</div><div data-element-id="elm_hdlQgeWah1vw9YVxs1KSzQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">The Solution: Customer-Centric Business Model</span><br></h2></div>
<div data-element-id="elm_RoHpS7UMYOzhPkQtoX4IqA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>Zinia soon realised that committing to a customer-centric model meant rethinking its culture and internal systems to create experiences that exceeded customer expectations at every turn.</span></p><p><span>After a top-down process analysis, Zinia found that Hellopeter was still the customer review website of choice for researching businesses. And as a result, they saw that trusted review management platforms significantly impacted customers' decisions on who to choose as a provider.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_rwOVbfJosj3fIE4YB8vNaw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_rwOVbfJosj3fIE4YB8vNaw"] .zpimage-container figure img { width: 1310px ; height: 685.77px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20FB%20Post%201%20Review%20per%20Minute-1.webp" size="fit" alt="1 review per minute" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_ZLBfoGj6ivdT7TQ6vmgSjQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>To leverage this insight, Zinia partnered with&nbsp;</span><a target="_blank" href="https://biz.hellopeter.com/home" rel="noopener"><span>Hellopeter Business</span></a><span>, the review and reputation management leader, to discuss Zinia's business goals. And once they clearly defined their end goal, Zinia and Hellopeter quickly inputted an automated survey and review mechanism, allowing them real-time access to the conversations relevant to their brand.</span></p><p><span><br></span></p><p><span>Zinia discovered, via Hellopeter's&nbsp;</span><span>Business Analytics and Competitor Analyses<a target="_blank" href="https://intercom.help/hellopeter/en/articles/3789185-business-analytics" rel="noopener">,&nbsp;</a></span><span>that being open to customer feedback allowed them to leverage their positive feedback as oh-so-valuable</span><a target="_blank" href="https://blog.hellopeter.com/reviewer-insights/social-proof-what-is-it-and-why-do-we-care" rel="noopener"><span>&nbsp;Social Proof</span></a><span>. While, at the same time, using negative reviews to grow and showcase their willingness to continually improve their customer service.&nbsp;</span></p><p><span><br></span></p><blockquote><p>"The review platform through Hellopeter has made it simple and easy to request customer reviews, and the integration of reviews across Zinia’s platforms means they can create a positive impact across channels." - Warren Bonheim, Managing Director at Zinia.</p></blockquote></div>
<p></p></div></div><div data-element-id="elm_zCOT-Abhkd5KPxLdHPLErg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">The Method: Tapping into Customer Feedback</span><br></h2></div>
<div data-element-id="elm_0lBCAm5LGEdNjHM20AgLcA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>In 2021, Zinia decided to focus its customer reviews on Hellopeter after they offered an easy way to collect customer reviews that did not involve a lengthy process of creating a Hellopeter account and logging in. Now, Zinia can log in daily and send requests for reviews via Email, SMS and WhatsApp.</span></span><br></p></div>
<p></p></div></div><div data-element-id="elm_97w3gcej0Q6sPtkg1Q0UtQ" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_97w3gcej0Q6sPtkg1Q0UtQ"] .zpimage-container figure img { width: 1310px ; height: 685.77px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20FB%20Post%20WhatsApp%20Review-1.webp" size="fit" alt="Whatsapp reviews" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_E8bsqv08wQnuwoxw4bI81A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><blockquote><p>“We have created the WOW factor at Zinia by making the experience of dealing with us extraordinary. Our customers love dealing with us because we don’t just provide a purchase, but rather an experience that is welcoming, friendly and personal.” - Warren Bonheim, Managing Director at Zinia.</p><p><br></p></blockquote><p>Zinia's Hellopeter Business partnership has made it simple and easy to request and interact with customer reviews. Furthermore, the easy integration of Hellopeter reviews across Zinia's customer-facing platforms means they can multiply the positive impact of their engagement efforts across all their channels.</p></div>
<p></p></div></div><div data-element-id="elm_AuYvjG-FNWsX3RBjSJXsZg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">The Results: Taking the #1 Spot on Hellopeter&nbsp;</span><br></h2></div>
<div data-element-id="elm_JnuEL5sr3ad-f-4ZFZ3tjw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>“The major benefit we have seen with Hellopeter is a marked increase in positive reviews which has a major reputational advantage, giving us the opportunity to integrate the positive ratings in our company branding featuring the Hellopeter logo.” - Warren Bonheim, Managing Director at Zinia.</span></span><br></p></div>
</div><div data-element-id="elm_eN8Z6bW3V8A9eLoZc1u-zA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_eN8Z6bW3V8A9eLoZc1u-zA"] .zpimage-container figure img { width: 1310px ; height: 685.77px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Blog%202-%20Zinia%20Customer%20Success%20Story%20-1-%20-1-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_kcfM8Pl9fkCrDqNeLKjOuw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p>Zinia’s<a href="https://intercom.help/hellopeter/en/articles/3789185-business-analytics"><span>&nbsp;Industry Ranking</span></a>&nbsp;started in the #39 position in the Telecommunications industry on Hellopeter in March 2022. However, by April 2022, they secured the #1 spot, and have since remained at the top.</p><p><br></p><blockquote><p>“The ability to respond promptly and professionally to customers is always important. The team at Hellopeter are responsive and helpful whenever we have any queries.” - Warren Bonheim, Managing Director at Zinia.</p><p><br></p></blockquote><p><span>Join the ranks of South Africa's Top Businesses&nbsp;</span></p><p><span><br></span></p><p><span>If your business is ready to take that important step toward business growth, sign up for your&nbsp;</span><a target="_blank" href="https://hubs.li/Q01ghy_l0" rel="noopener"><span>FREE Hellopeter Business account.</span></a><span>&nbsp;</span></p><p><span>Our Customer Success team is looking forward to helping you reach for the (five) stars!</span></p></div>
<p></p></div></div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Blog%203-%20Zinia%20Customer%20Success%20Story%20-1--2.webp" size="fit" alt="Join the ranks of South Africa's top businesses" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Thu, 05 Mar 2026 10:54:54 +0000</pubDate></item><item><title><![CDATA[5 Things Consumers Look for Before Choosing Your Business]]></title><link>https://biz.hellopeter.com/blogs/post/5-things-consumers-look-for-before-choosing-your-business</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/5 things consumers look for.webp"/>5 Things Consumers Look for Before Choosing Your Business]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/5%20things%20consumers%20look%20for.webp" size="fit" alt="5 things consumers look for before choosing your business" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p>Businesses used to have all the power. Traditionally, consumers were restricted by considerations such as geographic location and access. If your particular retail and shopping catchment area happened to have poor customer service, you didn’t really have much recourse beyond writing a strongly-worded letter or two.<br><br> Today, however, businesses, whether they realise it or not, are competing on a global scale. Your business’s competitors are all just a click away. And what’s more, customers know this.<br><br> With a myriad of online retail solutions all easily available, customers are empowered more than ever and have become increasingly selective about which businesses they spend their hard-earned money on.</p><p><span>So, with this in mind, check out our list of five things consumers look for before choosing your business.&nbsp;</span></p></div>
<p></p></div><p></p></div></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p></p></div><p><span></span></p></span></span><p><span></span></p></div>
<p></p></div></div></div></div></div></span><p></p></span></div><p></p></div></div>
</div></div></div></div></div></span><p></p></span></div><p><span></span></p></div>
<p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">1. Pricing</span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p>This might seem obvious but have you carefully considered what your pricing is telling consumers? Pricing is arguably your business’s most important consideration when reviewing profitability. Often, especially for smaller businesses, their product pricing is simply a representation of costs versus required profit margins, or just a reflection of industry-related price tags, as opposed to a specific function designed to increase revenue.&nbsp;</p><p><br></p><p><span>According to analyst</span><a target="_blank" href="https://www.growthforce.com/blog/the-importance-of-pricing-for-the-profitability-of-your-business" rel="noopener"><span>&nbsp;Stephen King</span></a><span>, there are three main pricing models one should understand before committing to specific prices.</span></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_jG4Kz6wwVx-mYGA0Bt5Z5Q" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">1. Value Pricing</span><br></h2></div>
<div data-element-id="elm_vXA1vOouX5zdRRPwGy4RRQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>What do you think is the most a customer will pay for your goods or services? What does your consumer data show about how much value you are delivering to your customers? Is this reflected in the pricing?</span></span><br></p></div>
</div><div data-element-id="elm_Hcby6hJH7Y9kd6A3qUtU5w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">2. Target Gross Profit Margin</span><br></h2></div>
<div data-element-id="elm_bT6HoCtbqWI-a_RRjMR48A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>Target Gross Profit Margin models allow your business a holistic perspective on your performance with a strong focus on bigger-picture percentages, and long-term value, especially when it relates to your business costs versus revenue.</span></span><br></p></div>
<p></p></div></div><div data-element-id="elm_CshF1dS8c4yaQORu43PXhQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">3. Cost Plus Pricing</span><br></h2></div>
<div data-element-id="elm_pHvtMFv-bnO3J_CRruQM0w" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>This cost-focused model considers your entire cost of doing business in determining the percentage add-on per business function or product.</span></span><br></p></div>
</div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20FB%20Your%20Guide%20to%20customer%20success%20in%202022.webp" size="fit" alt="Your guide to customer success" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_sMjXpsrANPjVhs9Qobhcmw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">2. Emotional Fulfillment&nbsp;</span><br></h2></div>
<div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA"].zpelem-text { margin-block-start:19px; } </style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p></p><div><p></p><div><p>On one level or another, all purchases are driven by emotion. Whether one wants their mood to improve, is looking to impress their peers or is consciously or subconsciously seeking association with a particular product or brand, emotional drivers are key in extracting value from one's market.</p><blockquote><p><span>“Have a bad day, get a new pair of shoes. Broke-up with your boyfriend? How about a whole new wardrobe? Spending money to help us feel better has been a long-standing coping mechanism…thus, happiness does not come specifically from the objects we buy. It is an emotion associated with our&nbsp;<em>motivations</em>&nbsp;for making those purchases.,” according to clinical psychologist&nbsp;Sheila Forman, PhD.&nbsp;</span></p><p><span><br></span></p></blockquote><p><span>As stated by&nbsp;</span><a target="_blank" href="https://www.psychologytoday.com/us/blog/inside-the-consumer-mind/201406/why-we-really-shop" rel="noopener"><span>Psychology Today</span></a><span>, "shopping, like almost everything we do, is the pursuit of pleasure. It is part of our daily search for&nbsp;</span><a target="_blank" href="https://www.psychologytoday.com/us/basics/happiness" rel="noopener"><span>happiness</span></a><span>."</span></p><p>Successful businesses must understand that the 'feelings' associated with their brand or products are just as important as the actual products themselves. With this in mind, business owners should very carefully consider how they market, package and sell their different product lines or brands.</p><p><span>Speaking to millennials interested in ‘cool’ or ‘sustainability’, for example, requires a totally different communications approach than selling to older customers who may be focused more on value.&nbsp;</span></p><p><span><br></span></p><p>Businesses determined to maximise their bottom line must take the time and effort to understand their market’s emotional keys and use these insights when selling and marketing.<br><br> So, in a nutshell, your customers want to feel positive after their interactions with your brand. Therefore, you should ensure you're geared to offer them an emotionally fulfilling experience from first point of contact right up to your post-purchase communications.</p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div></div><div data-element-id="elm_2U4ORIud0n3KocGXvZGtGA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_2U4ORIud0n3KocGXvZGtGA"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20FB%20Post%20Alon%20Press%20Release.webp" size="fit" alt="Alon Rom CEO" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_hdlQgeWah1vw9YVxs1KSzQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;font-size:32px;">3. Reliability and Convenience</span><br></h2></div>
<div data-element-id="elm_UO2XvjhnbPTe5Yx8vCNUGw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Reliability</span><br></h2></div>
<div data-element-id="elm_RoHpS7UMYOzhPkQtoX4IqA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>According to</span><a target="_blank" href="https://ijgolding.com/2013/11/06/what-do-customers-really-want-the-top-five-most-important-things-revealed/" rel="noopener"><span>&nbsp;Customer Experience Consultancy</span></a><span>, “32% of respondents stated reliability (or keeping promises) as one of their top three things. We want and need to be able to trust organisations to do the things they say they will.”</span></p><p><span><br></span></p><p><span>We’ve all dealt with businesses or brands who make all sorts of wonderful promises and never deliver, from ensuring a manager will call you back, to promising same-day delivery — this lack of follow through and reliability is a major reason why especially smaller businesses fail.&nbsp;</span></p><p>Committing to a specific course of action with a client or customer and then failing to follow through is arguably the best way to lose repeat business and create a negative feedback loop.<br><br> Consider the following: does your business stand by its word and product claims? Do you have a dedicated customer success team or protocol? How important is being trusted to you?</p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_rABdRL-wVn5U0zmV-fxt5g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;font-size:32px;">Convenience</span><br></h2></div>
<div data-element-id="elm_ZLBfoGj6ivdT7TQ6vmgSjQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>How intuitive is your website? How quickly does it load? How well-trained are your service and customer-focused staff? What about your delivery processes? Will your customers receive their purchases on time? Are your billing and payment methods secure and reliable?&nbsp;</span></p><p><span><br></span></p><p><span>Your business is competing with thousands of other options. The above list of customer convenience-focused non-negotiables may be just the basics of running a good business, but if you can't deliver on making your customers' journeys as convenient as possible, your competitors will.</span></p><blockquote><p><span>"A 5% increase in customer retention correlates with at least a 25% increase in profit." So, if your protocols are not geared towards customer retention via simple reliability and convenience, then you really are missing a trick." -&nbsp;Bain and Company.</span></p></blockquote></div>
<p></p></div><p></p></div></div><div data-element-id="elm_d4Ed792Wiy1ja5v3yZ5QiA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">4. Quality</span><br></h2></div>
<div data-element-id="elm_E8bsqv08wQnuwoxw4bI81A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>The most obvious consideration when it comes to purchasing decisions, is quality. Otherwise known as value for money, the quality of your goods and services is one of the key drivers of customer behaviour.<br> &nbsp;<br> While the idea of ‘quality’ often speaks to the state of physical goods and services, today’s reality is that with so many options available, consumers demand ‘quality’ at every stage of their purchasing journey, from initial communications, to purchasing assistance; from point-of-sale security and convenience to reliable and fast delivery.<br><br> The ‘quality’ of your entire marketing, purchasing and follow-up cycle must be consistently reviewed with a view to adding value to the customer journey.<br><br> So, it really all comes down to this: if your business is able to provide a quality experience from start to finish, your customer will keep coming back!</span></p><p><span>According to&nbsp;<a target="_blank" href="https://insight-quality.com/why-product-quality-is-important/" rel="noopener">Insight-Quality</a>, there are five main reasons why ‘quality’ should inform your business’s protocols.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_AuYvjG-FNWsX3RBjSJXsZg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">1. Quality retail solutions boost customer loyalty</span><br></h2></div>
<div data-element-id="elm_JnuEL5sr3ad-f-4ZFZ3tjw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Customer loyalty is the holy grail of consumer relationships and management. Offer your customers the quality they deserve, and they will become your biggest brand advocates</span></span><br></p></div>
</div><div data-element-id="elm_MAVC68czrpMpk6H10-IyiQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">2. Strengthens brand reputation</span><br></h2></div>
<div data-element-id="elm_OmRwiz9R5ocfnpBFHQ_V6A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>In this digital retail age, your brand reputation is everything. Once the narrative builds that your business offers shoddy quality, you might as well shut up shop.</span></span><br></p></div>
</div><div data-element-id="elm_G2gqXwYjS7C6wmg1jDvyyw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">3. Reduces complaints, refund requests and customer service costs</span><br></h2></div>
<div data-element-id="elm_c11ruZkxr5bYBolKV9Psew" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Few things can kill a brand, like a mass-product failure or recall. Further, ensuring your products and services are of the first water eliminates refund and customer service requests and costs.</span></span><br></p></div>
</div><div data-element-id="elm_vFULAB1bOTAuxkw5bB6yUw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">4. Gives you a higher ROI</span><br></h2></div>
<div data-element-id="elm_8cCxqJWOAPbwzbYd4qdKsA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>While investing in high-quality products, materials or personnel may seem expensive, remember that it's far more expensive to convert new customers than it is to keep existing ones. Focusing on reduced costs at the expense of quality leads to a negative spiral effect, resulting in the loss of customers and brand reputation.</span></span><br></p></div>
</div><div data-element-id="elm_4tumdehG8NNL7ERmKJna_g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">5. Ensures regulatory compliance</span><br></h2></div>
<div data-element-id="elm_HTNeQsNBXX2bVBzVfPogNA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Whether you're a restaurant or a financial services provider, the quality factor also speaks to your back-end processes. Is your kitchen clean and up to code? Are your financial analysts familiar with the latest relevant legislation? Do you have your operational ducks in a row?</span></span><br></p></div>
</div><div data-element-id="elm_XwJlCI1L0XfIPe59oTqM4g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Customer Reviews</span><br></h2></div>
<div data-element-id="elm_d4ezjlOWCMg1Hofl2hgFpg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><a target="_blank" href="https://blog.hellopeter.com/reviews/the-importance-of-your-online-reviews-in-2022-why-theyll-matter-more" rel="noopener"><span>Research</span></a><span>&nbsp;shows that products, brands and businesses with intentional, well-executed customer review management protocols are more likely to attract both loyal customers and once-off shoppers.</span></p><p><span><br></span></p><p><span>This is referred to as&nbsp;</span><a target="_blank" href="https://blog.hellopeter.com/reviewer-insights/social-proof-what-is-it-and-why-do-we-care" rel="noopener"><span>Social Proof —</span></a><span>&nbsp;a "</span><em>psychological and social phenomenon referring to people's reliance on the feedback and actions of others to determine what is right and what is wrong in a given situation.</em><span>"</span></p><p><span><br></span></p><p><span>Your customers are more likely to respond to products and brands that have been 'road-tested' by other consumers. In fact, before making a purchase, "approximately 86% of consumers read reviews for local businesses," according to&nbsp;</span><a target="_blank" href="https://www.businessnewsdaily.com/9187-respond-to-online-reviews.html" rel="noopener"><span>Business News Daily</span></a><span>.&nbsp;</span></p><p><span><br></span></p><p><span>Your customers trust Hellopeter's consumer-written reviews up to&nbsp;</span><span>12 times</span><span>&nbsp;more than your own product descriptions or sales spiel. Make sure you lean into creating, growing and exploiting the free value inherent in a responsive, connected review community.</span></p></div>
<p></p></div></div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20LI%20Paid%20Ad%20Not%20just%20any%20reviews%20-1--1.jpg" size="fit" alt="Not just any review" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_YpG4hp8AfErdNciwJUxc3w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Partner with the Experts</span>&nbsp;<br></h2></div>
<div data-element-id="elm_X1rAJLZdlJGKEYMjvRfH9w" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>Hellopeter not only provides you and your customers a curated space to engage. On the other hand,&nbsp;</span><a target="_blank" href="https://biz.hellopeter.com/home" rel="noopener"><span>Hellopeter Business&nbsp;</span></a><span>also provides a host of customisable,&nbsp;</span><a target="_blank" href="https://biz.hellopeter.com/plans?hsLang=en" rel="noopener"><span>affordable&nbsp;</span></a><span>tools and solutions to improve your business's communications and growth protocols across the board.&nbsp;</span></p><p><span><br></span></p><p><span>Hellopeter is the market-defining leader in helping businesses achieve their optimised reputation and improved return on investment.&nbsp;</span></p><p><span>Partner with<a href="https://6651752.hs-sites.com/home" rel="noopener" target="_blank">&nbsp;South Africa's number one online review platform</a>&nbsp;today and say 'hello' to more customers finding you, buying from you, and becoming your biggest fans.</span></p></div>
<p></p></div></div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Thu, 05 Mar 2026 07:02:44 +0000</pubDate></item><item><title><![CDATA[Winning Mzansi Women: Interview with Rochelle Thompson, Customer Success Manager at Hellopeter Business]]></title><link>https://biz.hellopeter.com/blogs/post/winning-mzansi-women-interview-with-rochelle-thompson-customer-success-manager-at-hellopeter-busines</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/14.gif"/>Winning Mzansi Women: Interview with Rochelle Thompson, Customer Success Manager at Hellopeter Business]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/14.gif" size="fit" alt="Women in business" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span>Hellopeter is proud to introduce our&nbsp;#WinningMzansiWomen&nbsp;Hellopeter Women in Business interview series. In celebration of Women's Month, we're spotlighting women doing remarkable work in different industries.&nbsp;</span>We'll be posting interviews throughout the month, so keep an eye out for the next ones coming soon.</p><p><br></p><p>For our first interview, we chatted to our very own Customer Success Manager at Hellopeter Business, Rochelle Thompson.</p></div>
<p></p></div></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p></p></div><p><span></span></p></span></span><p><span></span></p></div><p></p></div>
</div></div></div></div></span><p></p></span></div><p></p></div></div></div></div>
</div></div></div></span><p></p></span></div><p><span></span></p></div><p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Hellopeter:&nbsp;Have you always envisioned working in the Customer Success industry, or how did you get into it?</span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p><span><span>Rochelle Thompson:&nbsp;No, funny enough, when I first read the term "Customer Success", I needed to do some research. The more I read, the more it made sense, and I knew I would love it! I applied for the position, got the job and moved cities, and this was about five years ago.&nbsp;</span></span><br></p></div>
<p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_jG4Kz6wwVx-mYGA0Bt5Z5Q" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">HP:&nbsp;What has been the most eye-opening experience or greatest lesson you've learned working as a Customer Success Manager?</span><br></h2></div>
<div data-element-id="elm_vXA1vOouX5zdRRPwGy4RRQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>RT:&nbsp;The job is never done. Organisations' needs, people movement, trends in the market and product roadmaps are continuously changing. As a Customer Success Manager, you need to keep building on the momentum. There's always something to be achieved, which is also the most exciting part for me.</span></span><br></p></div>
</div><div data-element-id="elm_Hcby6hJH7Y9kd6A3qUtU5w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;font-size:32px;">HP:&nbsp;Do you think there has been a shift toward more women stepping into roles within the tech/SaaS industry?</span>&nbsp;<br></h2></div>
<div data-element-id="elm_bT6HoCtbqWI-a_RRjMR48A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>RT:&nbsp;Absolutely, while the needle may not be moving as quickly as we would like, there are more and more programs and initiatives out there that are encouraging females in the tech space to help address the gender gap.</span><a target="_blank" href="https://womenintech.co.za/blog/" rel="noopener"><span>&nbsp;Women in Tech ZA</span></a><span>&nbsp;is a great example, as this global movement assists in representing females in this space and helps make it more appealing for future females to consider these career paths.</span></p><p><span><br></span></p><p><span>On a side note, I have to mention that I have some kickass female colleagues who are absolutely dominating their roles and who I cannot imagine working without. Ladies, we've got this!&nbsp;</span></p></div>
<p></p></div></div><div data-element-id="elm_lzQmJYgt6h_gKfWzLCwlPw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;font-size:32px;">HP:&nbsp;What do you hope to see for the future generation of women in business? In particular, in industries like the tech/SaaS industry?</span>&nbsp;<br></h2></div>
<div data-element-id="elm_IQuc-_fC3ZBQTQMDnhnT-g" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>RT:&nbsp;I feel very hopeful and encouraged that we will see a lot more hype and success around women in the tech space, especially here in Africa. And in our own country, in true South African style, women are not backing down. Take a look</span><a target="_blank" href="https://www.benjamindada.com/african-tech-women/" rel="noopener"><span>&nbsp;here</span></a><span>&nbsp;at some of these impressive ladies in the tech space making waves.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/12.webp" size="fit" alt="Nominate a women business owner" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_sMjXpsrANPjVhs9Qobhcmw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;font-size:32px;">HP:&nbsp;What do you wish businesses would know about online reviews and managing their online reputation?</span>&nbsp;<br></h2></div>
<div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA"].zpelem-text { margin-block-start:19px; } </style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span>RT:&nbsp;With technology continuing to evolve, consumer awareness, consideration and decision-making almost always start with one doing their research online. We all know this. However, many businesses are often unaware that all reviews, good AND bad, hold much value if responded to correctly.</span></p><p><span><br></span></p><p><span>Consumers are forgiving, and if they see a negative review dealt with in a respectful, empathetic and solution-driven manner, they're often willing to see past the initial negative experience and be more encouraged to engage with the business. Ignoring online reviews is a huge mistake.</span></p><p><span><br></span></p><p><span>Many businesses are also surprised to learn that implementing a&nbsp;<a href="https://6651752.hs-sites.com/review-collection-hellopeter" rel="noopener" target="_blank">review collection strategy</a>&nbsp;is a quick win in building your online presence. If a client has had a great experience and is simply prompted to write a review in a manner that's&nbsp;<a href="https://6651752.hs-sites.com/blog/say-hello-to-easy-review-collection-with-hellopeters-whatsapp-review-chatbot" rel="noopener" target="_blank">easy for them</a>&nbsp;to do so, you'll very quickly see your online presence grow, from brand awareness and trust to SEO benefits and increase in engagement from clients.&nbsp;</span></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div></div>
<div data-element-id="elm_hdlQgeWah1vw9YVxs1KSzQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">HP:&nbsp;What are some of the most common mistakes or difficulties you see in Customer Success?</span></span><br></h2></div>
<div data-element-id="elm_RoHpS7UMYOzhPkQtoX4IqA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>RT:&nbsp;That the role is misinterpreted as "support". Customer Success is about so much more than just assisting your clients when they need assistance with your product. It's about becoming a part of their team, understanding the ins and outs of their product, team dynamic and ultimate business goals and assisting them in using your product to reach their goals.&nbsp;</span></span><br></p></div>
<p></p></div></div><div data-element-id="elm_rABdRL-wVn5U0zmV-fxt5g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;font-size:32px;">HP:&nbsp;In a nutshell, how would you define Customer Success, and what does it mean to South African businesses?</span><br></h2></div>
<div data-element-id="elm_ZLBfoGj6ivdT7TQ6vmgSjQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>RT:&nbsp;Helping customers achieve their objectives. For South African businesses, this means they can confidently subscribe or purchase a product with confidence, knowing there will be assistance and guidance every step of the way to make that product feel a lot less daunting!&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_zCOT-Abhkd5KPxLdHPLErg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">HP:&nbsp;Any advice for young women considering stepping into your industry or role?&nbsp;</span><br></h2></div>
<div data-element-id="elm_0lBCAm5LGEdNjHM20AgLcA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>RT:&nbsp;It's not always easy, but it's ALWAYS worth it! Take the time to listen to your clients, like really listen! Client feedback is essential in improving your product, and you must always bring any pain point or feature requests to the attention of your product and tech team.</span></p><p><span>The ultimate satisfaction is felt when you assist a business in achieving goals you had set out together! That, and it's important to keep up with tech trends in the digital space or the space you're working in.</span></p></div>
<p></p></div></div><div data-element-id="elm_d4Ed792Wiy1ja5v3yZ5QiA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;font-size:32px;">Follow Our Hellopeter Women in Business Series</span><br></h2></div>
<div data-element-id="elm_E8bsqv08wQnuwoxw4bI81A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Keep an eye on our social media channels for all our other Winning Mzansi Women interviews.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_AuYvjG-FNWsX3RBjSJXsZg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;font-size:32px;">Join the Ranks of Top South African Businesses</span><br></h2></div>
<div data-element-id="elm_JnuEL5sr3ad-f-4ZFZ3tjw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><a href="https://business.hellopeter.com/onboard/create/free?hsCtaTracking=c3c15273-9fab-41dd-8ad3-5765da2d425e%7C877c7c03-6209-46c0-9f8f-4944ecd1994b" rel="noopener" target="_blank">Sign up</a><span>&nbsp;for a Hellopeter Business plan today!&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/15.webp" size="fit" alt="Sign up for Hellopeter Business today" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Wed, 04 Mar 2026 13:26:17 +0000</pubDate></item><item><title><![CDATA[Winning Mzansi Women: Interview with Prom Mfeka, Social Media Manager and Founder of Lost & Found Media]]></title><link>https://biz.hellopeter.com/blogs/post/winning-mzansi-women-interview-with-prom-mfeka-social-media-manager-and-entrepreneur</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/Womens Day Blog - Prom Mfeka -2-.gif"/>Winning Mzansi Women: Interview with Prom Mfeka, Social Media Manager and Founder of Lost & Found Media]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Womens%20Day%20Blog%20-%20Prom%20Mfeka%20-2-.gif" size="fit" alt="Women in business" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p>In celebration of Women's Month, we want to introduce you to another one of our #WinningMzansiWomen,&nbsp;<a href="https://www.linkedin.com/in/prom-mfeka-448934167/" rel="noopener" target="_blank">Prom Mfeka</a>. As a leading Social Media Manager and Brand Strategist at&nbsp;<a href="https://www.hellopeter.com/peach-payments" rel="noopener" target="_blank">Peach Payments</a>&nbsp;as well as Founder of her own company, Lost &amp; Found Media, she's someone who cultivates emotional connections between products and consumers. We chat to her about her experience as a female in the fintech industry and how she balances a full-time job with entrepreneurship.&nbsp;</p></div>
</div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div>
<p><span></span></p></span></span><p><span></span></p></div><p></p></div></div></div>
</div></div></span><p></p></span></div><p></p></div></div></div></div></div></div>
</div></span><p></p></span></div><p><span></span></p></div><p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Hellopeter:&nbsp;You currently have a full-time job and your own entrepreneurial venture. Did you always envision this and being in the fintech industry?</span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>Prom Mfeka:&nbsp;The fintech industry sort of just happened by chance. I had an opportunity straight out of university to dive into the industry and found myself loving it here, helping small businesses with the tools they need to grow and live out their dream. The best part of the fintech industry is knowing I'm a small part of an entrepreneur's success story. Being surrounded by entrepreneurs all the time and insanely talented individuals has been amazing.&nbsp;</span></p><p><span>It took me a few years, but since being in the fintech industry, I realised that my true passion is helping businesses grow, and since then, I have always tried to align myself with brands with the same passion. After a few years, I started my side hustle, Lost &amp; Found Media — an agency dedicated to helping develop the brands of small businesses online.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_l6B5gNhDLjOY01uUDhVsHQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">The fintech industry (and marketing) has historically been male-dominated. Do you feel this is still true, or have you seen a shift?</span><br></h2></div>
<div data-element-id="elm_hrLksyGxLNykwOKpyed7SQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span><span><span>PM:&nbsp;I have seen a major shift, and it honestly makes me so happy to see and be a part of it. The company I work for now, Peach Payments, is one of the most diverse and inclusive companies I have seen, and I'm blessed to be a part of the change. It's not every day that you have as many women and women of colour in leadership positions. It's truly inspiring. This shift is needed, and women bring so much to the table. They are true drivers of change and impact.&nbsp;</span></span>&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/12.webp" size="fit" alt="Nominate a women business owner" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_sMjXpsrANPjVhs9Qobhcmw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">HP:&nbsp;Tell us about your own business. What has been your greatest success and biggest challenges to date?</span><br></h2></div>
<div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p><span>PM:&nbsp;The two biggest things I'm most proud of are that Lost &amp; Found Media are helping launch South Africa's first luxury beauty subscription box called Boxful and, most recently, helping launch White Buffalo Boxing &amp; Fitness — a gym owned by world-renowned boxer, Francois Botha.&nbsp;</span></p><p><span>I think the biggest challenge for me has been to balance life. Working a full 9-6 PM and still finding time to run a business before and after work while having some sort of social life has been rough but exciting. These past two years have been the best ones yet.&nbsp;</span></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_hdlQgeWah1vw9YVxs1KSzQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">HP:&nbsp;What do you hope to see in the future generation of women in business?</span><br></h2></div>
<div data-element-id="elm_RoHpS7UMYOzhPkQtoX4IqA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>PM:&nbsp;I hope to see women being bolder and taking risks. I want to see more women starting their own businesses, especially in industries that were so heavily male-dominated. I also want to see younger girls in school finding their passion and running after it fearlessly. It's so inspiring to me.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_3JHNLEqZiTdMBOkt5v0pDA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">HP:&nbsp;How did leveraging online reviews help you in both your role and entrepreneurial venture?</span><br></h2></div>
<div data-element-id="elm_DLH04jAg5l-OJmvdLXeVFg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>PM:&nbsp;Online reviews in my role helped me empathise with consumers and understand their pain points. As businesses, we need to ensure that we're constantly doing our best to make our customers our number one priority.&nbsp;</span></p><p><span><br></span></p><p><span>Online reviews are the only way we can gauge how well our brand is doing in the market, and it's important to know the brand temperature constantly.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20FB%20Post%20Successful%20companies%20optimise%20customer%20JOURNEYS%20-1-.webp" size="fit" alt="Successful companies optimise customer journeys" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_e7wxJmsIAF3DULziVG_IfA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">HP:&nbsp;Any advice for young women thinking about starting their own business or stepping into the fintech/marketing world?</span><br></h2></div>
<div data-element-id="elm_Z3Qf4ZM5wCq7g7NU9zWBWg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span>PM:&nbsp;I would say my top three are:</span></p><ul><li><span>Be a sponge, learn as much as possible, and don't be afraid to make mistakes</span></li><li><span>Surround yourself with people who are as driven and motivated as you are</span></li><li><span>Trust yourself and remember that no one else can do what you do</span></li></ul></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_CeQ9OA0Sbh_y3JrFDi7gDg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_CeQ9OA0Sbh_y3JrFDi7gDg"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Rochelle%20Post%20-%20FB-1.webp" size="fit" alt="Customer Success" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_C0IphUJkKAL8JUXWtccohA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Need Help Growing Your Business?</span><br></h2></div>
<div data-element-id="elm_7yVg9JZ5nnVnFmniTM7utw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Browse our Hellopeter Business solutions&nbsp;</span><a href="https://biz.hellopeter.com/home#" rel="noopener" target="_blank">here</a><span>&nbsp;and&nbsp;</span>contact us today<span>&nbsp;to set up a demo to walk you through the best solutions for your specific business.&nbsp;</span></span><br></p></div>
</div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Wed, 04 Mar 2026 07:18:28 +0000</pubDate></item><item><title><![CDATA[Why Customers Read Reviews]]></title><link>https://biz.hellopeter.com/blogs/post/why-customers-read-reviews</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/_2 - Why Customers Read Reviews -2-.webp"/>Why customers read reviews]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/_2%20-%20Why%20Customers%20Read%20Reviews%20-2-.webp" size="fit" alt="Why customers read reviews" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p>These days, customers trust online reviews like they trust the opinions of their friends and family. In fact, most people are constantly searching online to read reviews and base their buying decisions on what they read.</p><p><br></p><p>Here are some key reasons why your customers read online reviews about your business.</p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></span></span><p><span></span></p></div>
<p></p></div></div></div></div></div></span><p></p></span></div><p></p></div></div>
</div></div></div></div></div></span><p></p></span></div><p><span></span></p></div>
<p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">1. They Want to Make Better Choices</span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>This is probably the biggest reason people write and read reviews on trusted online review platforms like Hellopeter. They want to learn from other customers' experiences and then "pay it forward" by sharing their own wisdom too.</span></span></p></div>
<p></p></div></div><div data-element-id="elm_l6B5gNhDLjOY01uUDhVsHQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">2. They Want to See Snippets of Other People's Lives</span><br></h2></div>
<div data-element-id="elm_hrLksyGxLNykwOKpyed7SQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>With social media, customers are constantly sharing what's on their minds, what they're up to, where they're going, etc. Similarly, reviews are also a form of self-expression!&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20FB%20Post%20Customer%20Success%20Quote%20Diversit-e%20Smart%20Trade%20College%20-1-.webp" size="fit" alt="Customer Success" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_sMjXpsrANPjVhs9Qobhcmw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">3. They Want to Pick The Best in The Biz</span><br></h2></div>
<div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p><span><span>The reality is that businesses should not fear online reviews. Yes, receiving negative reviews is not fun, but you might be surprised how willing customers are to publicly advocate your business if you ask them to. At Hellopeter Business, we give you plenty of tools to help you&nbsp;</span><a href="https://6651752.hs-sites.com/review-collection-hellopeter" rel="noopener" target="_blank">send review invites</a><span>&nbsp;via SMS, email, WhatsApp, and more. Once you've collected positive online reviews, it will make it easier for customers to select you as one of their best options!&nbsp;</span></span><br></p></div>
<p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_hdlQgeWah1vw9YVxs1KSzQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">4. They Want to Feel Empowered</span><br></h2></div>
<div data-element-id="elm_RoHpS7UMYOzhPkQtoX4IqA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>There's a sense of empowerment that comes from reading or writing a review. It's consumers' way of doing their own research to ensure they make the best possible informed decision. It gives them a level of control over how they decide to spend their hard-earned cash.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_3JHNLEqZiTdMBOkt5v0pDA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">5. They Seek a Sense of Community</span><br></h2></div>
<div data-element-id="elm_DLH04jAg5l-OJmvdLXeVFg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>Reading and writing reviews can foster a communal standard, making reviewers feel part of a greater community of like-minded people. We've seen this time and time again with our Hellopeter Community! Since it's nice to know that your opinion could help another potential customer, reviewers may feel like they're making the world a better place in a small but influential way.&nbsp;</span></span><br></p></div>
<p></p></div></div><div data-element-id="elm_aKS5xeG9PnKXvdAvK_Mdxg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">6. They Want to See What Your Customer Service is Like</span><br></h2></div>
<div data-element-id="elm_h3_GVI73rQKlHNWWhvwkxw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Yes, sometimes online reviews about your business will make your heart swell with pride. However, other times customers might write you a review to vent about a&nbsp;</span><a href="https://blog.hellopeter.com/reviewer-insights/top-5-common-myths-about-hellopeter-busted" rel="noopener" target="_blank">negative experience</a><span>. Never shy away from these, as resolving it in a calm, helpful way will not only impress the customer but other consumers will see how you handled the situation too. Potential buyers often actively seek out negative reviews to see how that business dealt with the situation.</span></span><br></p></div>
</div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/LI%20Post%20Hellopeter%20Myth%20-1-%20Negative%20Reviews.webp" size="fit" alt="Hellopeter myth vs truth" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_e7wxJmsIAF3DULziVG_IfA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">7. They Want to Filter Through Options</span><br></h2></div>
<div data-element-id="elm_Z3Qf4ZM5wCq7g7NU9zWBWg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p><span><span>Today's world overflows with decisions. Which streaming platform should I use? What should I watch on Netflix? Which local restaurant has the best pasta? It's all too easy to feel overwhelmed with options. Here's where reviews come in. It's easier to follow someone else's experience than to blindly try something new. Therefore, popular consumer reviews summarise the general public's thoughts and tastes, offering wisdom and guidance to the novice and the indecisive.</span></span><br></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_C0IphUJkKAL8JUXWtccohA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Why Do Online Reviews Matter to Businesses?</span><br></h2></div>
<div data-element-id="elm_7yVg9JZ5nnVnFmniTM7utw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>So, now that you have an idea of why customers are reading reviews, what can your business do about it? We discuss some of the ways you can help make it work to your advantage.</span></span><br></p></div>
</div><div data-element-id="elm_prW2Wce-7waZzIJw29CVXQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">1. People Buy Experiences, Not Products</span><br></h2></div>
<div data-element-id="elm_f44Wz7OzZPZLvyjQGKhzIw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Consider your customers' journey from their perspective. Would you buy from you, and how is the experience from start to finish? Customer success is about more than making the initial sale, it's about how that customer feels throughout their entire journey with your business.</span></span><br></p></div>
</div><div data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20FB%20Post%20Successful%20companies%20optimise%20customer%20JOURNEYS%20-1-.webp" size="fit" alt="Successful companies optimise customer journeys" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_G84CpsSLddHNk-Qp1A0wSQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;">2. Reviews Increase Decision-Making</span><br></h3></div>
<div data-element-id="elm_-aSMvoCFNQCrU72Sxd2Mlw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p><span><span>It's difficult for consumers to make purchasing decisions without external influence. Whether someone advises that you buy or not can be the difference in whether or not you make it to the final checkout page. A good way to decrease your abandoned cart rate and increase conversions is to showcase your reviews on your website. At Hellopeter Business, we have an entire&nbsp;</span><a href="https://6651752.hs-sites.com/review-publishing" rel="noopener" target="_blank">widget library</a><span>&nbsp;to help you do this.</span></span><br></p></div>
<p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_uM2CfkuTZBNjxkUfDq4mmw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">3. Reviews Target a Specific Audience</span><br></h2></div>
<div data-element-id="elm_ppVXr-XUxt80YYnEIWS9cQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Reviews help businesses zone in on what exactly their clients are looking for, thereby helping them refine their target audience and deliver products and services of a higher quality. At Hellopeter Business, our&nbsp;</span><a href="https://6651752.hs-sites.com/review-management#competitor_data" rel="noopener" target="_blank">analytics tools</a><span>&nbsp;help you track your metrics and compare these to top competitors.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_Xg5_8DdXFaUsfkerDnCYIA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Xg5_8DdXFaUsfkerDnCYIA"] .zpimage-container figure img { width: 1310px ; height: 655.00px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/11.webp" size="fit" alt="What are your customers thinking" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_WZkpbh8p7B3D0tYw7FrUoQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-weight:bold;">4. Reviews Improve Company Position</span><br></h3></div>
<div data-element-id="elm_G4puEpnLO4tjgDYhNRDpzg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p><span></span></p><div><div><span></span></div>
<div><p></p><div><p></p><p></p><div><p></p><div><p><span>Online reviews can help a company stay at the top of its game and the top of the food chain. After all, a positive review may be the deciding factor for a potential customer choosing between similar service providers. When you have an account with Hellopeter Business, you could also feature on our Top Business Pages, offering customers real trust in your brand at a glance.</span></p></div>
<p></p></div><p></p><p></p></div><p></p></div><div><span></span></div></div><p><span></span></p></div>
<p><span></span></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div></div><p></p></div><p><span></span></p></div><p></p></div></div></div></div>
</div></div></span></span><p><span></span></p></div><p></p></div><p></p><p></p><p></p><p><span></span></p><p></p></div>
</div><div data-element-id="elm_jd9DxQ54U-teQ-pMeuLI5Q" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;font-weight:bold;">Up Your Review Game Today!</span><br></h2></div>
<div data-element-id="elm_OcaL95uNel603TtYp5a8IQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>Once you've experienced the benefits of actively (instead of reactively) managing your online reviews, you'll wonder why you waited so long to start. Want to see a quick demo of how Hellopeter Business can help?&nbsp;</span></p><p><span><br></span></p><p><span>Or, simply jump right in and sign up for your account by<a href="https://hubs.li/Q01b6WpG0" rel="noopener" target="_blank">&nbsp;clicking here</a>&nbsp;today!</span></p></div>
<p></p></div></div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Wed, 04 Mar 2026 06:59:17 +0000</pubDate></item><item><title><![CDATA[What is Hellopeter Business and How Can It Help Me?]]></title><link>https://biz.hellopeter.com/blogs/post/intro-to-hellopeter-business-how-it-helps-south-african-businesses-grow1</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/1.webp"/>What is Hellopeter Business and How Can It Help Me?]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/1.webp" size="fit" alt="Lesson 1" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p>If you're the type to take your business's relationship with customers seriously, you've definitely heard about&nbsp;<a href="https://www.hellopeter.com/" rel="noopener" target="_blank">Hellopeter</a>. A decade ago, business owners might've viewed Hellopeter as Mzansi's digital agony aunt, where customers went to complain.</p><p><br></p><p><span>However, over time, the local business community realised that up to&nbsp;</span><span>90%</span><span>&nbsp;of their consumers were using online reviews to inform their buying decisions, and business leaders began to tap into the full potential of managing their online reputation via hellopeter.com.</span></p><p><span><br></span></p><p><span>So, what exactly is Hellopeter Business, and how can we help you say 'Hello' to growth? Read on to find out!</span></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></span></span><p><span></span></p></div>
<p></p></div></div></div></div></div></span><p></p></span></div><p></p></div></div>
</div></div></div></div></div></span><p></p></span></div><p><span></span></p></div>
<p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span>Okay, So What is Hellopeter Business?</span></span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>At its core, Hellopeter is a reputation management software company helping small, medium, and large businesses track how the public feels about them.</span></p><p><span><br></span></p><p><span>Run by a hand-picked team of dedicated, experienced engagement and reputation management professionals, Hellopeter Business offers clients data-driven, innovative business tools. This enables them to tap into public sentiment while helping to mould that sentiment towards positivity and, ultimately, sales and conversions.</span></p><p><span><br></span></p><p><span>Hellopeter Business offers the most valuable of assets —&nbsp;</span><a target="_blank" href="https://blog.hellopeter.com/reviewer-insights/social-proof-what-is-it-and-why-do-we-care" rel="noopener"><span>Social Proof</span></a><span>&nbsp;— allowing consumers an honest, holistic overview of the businesses they're considering while offering businesses the chance to interact with their consumers and potential consumers, using these insights to grow their business and attract new customers.&nbsp;</span></p></div>
<br><p></p></div></div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/2.jpg" size="fit" alt="Not just any reviews" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p><span>Online reputation management is key for businesses. Whether you're a brick-and-mortar establishment or focus on eCommerce, tapping into what your customers say about you is important.</span></p><p><span><br></span></p><p><span>Now, more than ever, your business's online reputation is the deciding factor for many consumers, and how businesses respond to their feedback can define their success. Via the&nbsp;<a href="https://www.hellopeter.com/" rel="noopener" target="_blank">Hellopeter customer-facing platform</a>, we've given businesses a space to respond directly to consumers, link their Hellopeter, Facebook and Google Reviews, access competitor analytics, create beautiful social media posts featuring top reviews, and so much more!</span></p></div>
<p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_hdlQgeWah1vw9YVxs1KSzQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span><span>In a Nutshell</span></span><br></h2></div>
<div data-element-id="elm_RoHpS7UMYOzhPkQtoX4IqA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Hellopeter Business is your one-stop solution for managing all the aspects of your online reputation from one easy-to-use place.</span></span><br></p></div>
</div><div data-element-id="elm_3JHNLEqZiTdMBOkt5v0pDA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">How Does Hellopeter Business Work?</span><br></h2></div>
<div data-element-id="elm_DLH04jAg5l-OJmvdLXeVFg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>Hellopeter Business allows your business to interact directly with your customers and potential customers in a curated digitally safe space. This access allows businesses to address any issues customers may have while collecting actionable data as to what their customers want.</span></p><p><span><br></span></p><p><span>Collecting and managing your reviews not only allows you to show off to the world just how amazing your customer service and engagement skills are. It also allows you to grow your business footprint via increased&nbsp;</span><span>Social Proof</span><span>, needle-moving&nbsp;</span><span>Social Ads</span><span>&nbsp;and positive interactions.</span></p></div>
<p></p></div></div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 655.00px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/3.gif" size="fit" alt="How does Hellopeter business work" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_Z3Qf4ZM5wCq7g7NU9zWBWg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p></p><div><p><span>When you register your business with&nbsp;</span><a target="_blank" href="https://6651752.hs-sites.com/home" rel="noopener"><span>Hellopeter Business</span></a><span>, you can immediately begin collecting reviews and interacting with your customers!</span></p><blockquote><p style="font-weight:bold;">Remember, having just&nbsp;<a target="_blank" href="https://www.bing.com/ck/a?%21&amp;&amp;p=0c35c30bf2e514b0JmltdHM9MTY2MDEyMDU5OSZpZ3VpZD04YmJmYmMwNy00MGIyLTQ3N2MtOGZjMC03M2Y3NzYwMWE2MmMmaW5zaWQ9NTQyNA&amp;ptn=3&amp;hsh=3&amp;fclid=8d403a77-1887-11ed-bb72-dce10f2216e9&amp;u=a1aHR0cHM6Ly90aGVnb29kLmNvbS9pbnNpZ2h0cy9wcm9kdWN0LXJldmlld3MtaW1wcm92ZS1jb252ZXJzaW9uLXJhdGVzLyM6fjp0ZXh0PUhhdmluZyUyMDUwJTIwb3IlMjBtb3JlJTIwcmV2aWV3cyUyMHBlciUyMHByb2R1Y3QlMjBjYW4sd2VsbCUyMGFzJTIwc29tZSUyMGJlc3QlMjBwcmFjdGljZXMlMjBmb3IlMjBpbXBsZW1lbnRpbmclMjB0aGVtLg&amp;ntb=1" rel="noopener">50&nbsp;</a>or more product reviews may increase your business conversion rates by up to 5% or more.</p><p style="font-weight:bold;"><br></p></blockquote><p><span>We offer a range of&nbsp;</span><a target="_blank" href="https://biz.hellopeter.com/plans?hsLang=en" rel="noopener"><span>Plans</span></a><span>&nbsp;tailored for your specific business needs.&nbsp;Furthermore, Hellopeter review management solutions offer insight into how to directly improve your business — information that used to cost a small fortune!</span></p><p><span><br></span></p><p><span>For example, if a customer had a negative experience with shipping delays, you could use that feedback to try and streamline your process. On the other hand, a positive review about one of your staff members could boost employee morale and motivate other staff to bring their A-game.&nbsp;</span></p><p><span>For a more detailed understanding of how Hellopeter works, check out our&nbsp;</span><a target="_blank" href="https://blog.hellopeter.com/reviewer-insights/hellopeter-101-how-exactly-does-hellopeter-work" rel="noopener"><span>Hellopeter blog.</span></a></p></div>
<p></p></div><p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_C0IphUJkKAL8JUXWtccohA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">HP:&nbsp;</span>Have online reviews helped your business, and how?</span><br></h2></div>
<div data-element-id="elm_7yVg9JZ5nnVnFmniTM7utw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span><span style="font-weight:bold;">TDK:&nbsp;</span>I've always been a bit scared of feedback, which I guess is normal. However, running my own business means I'm the "face", and I have to be open to feedback to improve. I think automating your review process is important because you're constantly juggling so many things and wearing so many hats as a business owner. And Hellopeter's seamless review invite technology has really helped so many South African businesses to manage this.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_prW2Wce-7waZzIJw29CVXQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">HP:&nbsp;</span>What has been your greatest struggle and biggest reward in your career as a copywriter? And in starting your own business?</span><br></h2></div>
<div data-element-id="elm_f44Wz7OzZPZLvyjQGKhzIw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p>You can edit text on your website by double clicking on a text box on your website. Alternatively, when you select a text box a settings menu will appear. your website by double clicking on a text box on your website. Alternatively, when you select a text box</p></div>
</div><div data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw"] .zpimage-container figure img { width: 1310px ; height: 685.29px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20LI%20Post%20South%20Africas%20top%20brands%20put%20their%20customers%20first.webp" size="fit" alt="South Africa's top brands put their customers first" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_G84CpsSLddHNk-Qp1A0wSQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><strong><strong><strong><b><b><b><b><b><span><strong>Tip 4: </strong><a target="_blank" href="https://blog.reviews.io/post/how-brands-can-adapt-to-genzs-new-shopping-habits" rel="noopener"><strong>66% of Gen Z</strong></a><strong> Consider Product Quality and Value as Priority</strong></span><br></b></b></b></b></b></strong></strong></strong></h3></div>
<div data-element-id="elm_-aSMvoCFNQCrU72Sxd2Mlw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p><span>When it comes to product quality, Gen Z is not the demographic to take chances with. Due to their digital nativity, and their access to viable,&nbsp;</span><a target="_blank" href="https://www.hellopeter.com/" rel="noopener">consumer-generated information</a><span>, Gen Z has far more insight into your business and your products than you may think.&nbsp;</span></p><p><span><br></span></p><p><span>A ten-minute Google search can reveal everything about your product line, from source to shipping. And if Gen Z senses they are not receiving fair value, they will not only stop frequenting your business but also share their negative experiences across their network.&nbsp;</span></p><p><span><br></span></p><p><span>If quality is indeed one of your selling points (as it should be!), you should leverage sites such as&nbsp;</span><a target="_blank" href="https://www.hellopeter.com/" rel="noopener">Hellopeter.com</a><span>&nbsp;to ensure that you communicate this message to your motivated, engaged customers and potential customers.</span></p></div>
<p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_Xg5_8DdXFaUsfkerDnCYIA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Xg5_8DdXFaUsfkerDnCYIA"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20Advert%20Google%20Ads%202%20-1-.webp" size="fit" alt="Customers are saying great things about you." data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_WZkpbh8p7B3D0tYw7FrUoQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><strong><b><span><strong>Tip 5: </strong><strong>62% of Gen Z</strong><strong> Will Avoid Slow Apps or Websites&nbsp;</strong></span><br></b></strong></h3></div>
<div data-element-id="elm_G4puEpnLO4tjgDYhNRDpzg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p><span></span></p><div><div><span></span></div>
<div><p></p><div><p></p><p></p><div><p><span>Gen Z grew up super connected. From the moment they become viable consumers, they are inundated with marketing messaging across all their platforms and quickly become experts in differentiating and evaluating their options. This means that they are very much aware of the differences in site quality between you and your competitors.&nbsp;</span></p><p><span><br></span></p><p><span>Ensuring you provide an intuitive, fast and accessible user experience across your digital platforms is non-negotiable, as this cohort will not hesitate to abandon your page or platform in search of a more convenient, intuitive solution.&nbsp;</span></p><p><span><br></span></p><p><span>To underscore the point, Gen Z is&nbsp;</span>60% more likely&nbsp;<span>than other demographics to end a phone call attempt if you don't answer it timeously.&nbsp;</span></p><p><span>Many older business owners and consumers interpret this as a lack of patience when it's really just an awareness of their range of choices and alternatives.</span></p></div>
<p></p><p></p></div><p></p></div><div><span></span></div></div><p><span></span></p></div>
<p><span></span></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div></div><p></p></div><p><span></span></p></div><p></p></div></div></div></div>
</div></div></span></span><p><span></span></p></div><p></p></div><p></p><p></p><p></p><p><span></span></p><p></p></div>
</div><div data-element-id="elm_f6aWhRGDOwMcP6Caglkyzw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">6. Get Creative&nbsp;</span><br></h2></div>
<div data-element-id="elm_BSvTwx1xm-uaiCDRzyax2A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Small businesses must avoid the generic approach to marketing, engagement and awareness for super-competitive periods like Black Friday and Black November.</span><br><br><span>Larger businesses do not have to take risks or embrace innovation because they more than make up for their generic marketing by scaling their reach and communications.</span><br><br><span>Smaller businesses who simply copy and paste their festive season campaigns, however, don't have the reach to get away with this and will get lost in a sea of individually-indistinguishable ads.</span></span><br></p></div>
</div><div data-element-id="elm_4qcEhn0P3NWjoSixMW1XFQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_n6NAIh4yUkjLeA--R6pm_Q" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Do your research and figure out which approach the experts suggest, then tailor that approach to your specific context. For example, businesses with a largely younger customer base may consider deploying&nbsp;</span><span>consumer-created content<a target="_blank" href="https://intercom.help/hellopeter/en/articles/4403194-social-ads" rel="noopener">&nbsp;</a></span><span>across their&nbsp;</span><span>social and shopping site pages</span><span>.</span></span><br></p></div>
</div><div data-element-id="elm_W6fwcn6oUEkMO5_YcwFrdw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">4. Get an Start Early and Make it Worth Their While</span><br></h2></div>
<div data-element-id="elm_MZYGmIOz5jM_SzzuVN61dA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Why not get a head-start on other businesses by offering deals for the entire month of November? Also, make it worth their while. Customers won't necessarily buy from you if your discounts are only up to 10% off.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_9_cQmsiP2pceMQJwMJUQDQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">7. Prepare Well-Trained Staff for Action</span>&nbsp;<br></h2></div>
<div data-element-id="elm_4qSGqnuASpB5AeSU2yyAjw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p>&nbsp;There's no more sure-fire way of losing sales than employing unqualified or untrained staff to handle the expected festive season rush.&nbsp;</p><p><br></p><p><span>Just think back to how often you've hung up on a sales consultant or walked out of a restaurant or store simply because of to bad service.&nbsp;</span></p><p><span><br></span></p><p><span>Now, multiply that potentially sales-ending frustration by a hundred, and you'll have a good idea of what your business can expect during Black November unless your team is capable, likeable, well-informed and customer-focused.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_qvWXg_av4VXXwiuHoMV9Mg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_rLpAv2vkk4pnUBxWYMo0qw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>It goes without saying that you should optimise your hiring protocols, but even the most capable sales staff need occasional refresher training. Make sure your team has the knowledge and skills necessary to represent your brand positively, especially under the incredible festive shopping season pressure.</span></span><br></p></div>
<p></p></div></div><div data-element-id="elm_s5iG43fJDIqKguKfpCymTQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Ready to Optimise Your Small Business this Shopping Season?</span><br></h2></div>
<div data-element-id="elm_Lpzdno205h7Rg4ceyuZdkg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><a target="_blank" href="https://biz.hellopeter.com/home" rel="noopener">Check out how Hellopeter</a><span>&nbsp;can help you convert sales this Black November and connect to sustainable growth.</span></span><br></p></div>
</div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Tue, 03 Mar 2026 12:51:04 +0000</pubDate></item><item><title><![CDATA[Winning Mzansi Women: Interview with Tania de Kock, Founder of Tania de Kock Communications]]></title><link>https://biz.hellopeter.com/blogs/post/winning-mzansi-women-interview-with-tania-de-kock-founder-of-tania-de-kock-communications</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/Womens-Day-Blog-Tania-De-Kock.gif"/>Winning Mzansi Women: Interview with Tania de Kock, Founder of Tania de Kock Communications]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Womens-Day-Blog-Tania-De-Kock.gif" size="fit" alt="how to adapt your online experience for GenZ shoppers" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p>For our final #WinningMzansiWomen interview in celebration of Women's Month, we chat to&nbsp;<a href="https://www.linkedin.com/in/tania-de-kock-6182aa64/" rel="noopener" target="_blank">Tania de Kock</a>, who started her own copywriting business&nbsp;<a href="https://www.linkedin.com/company/70912702/admin/" rel="noopener" target="_blank">Tania de Kock Communications</a>&nbsp;during lockdown in 2020.&nbsp;</p></div>
<p></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></span></span><p><span></span></p></div>
<p></p></div></div></div></div></div></span><p></p></span></div><p></p></div></div>
</div></div></div></div></div></span><p></p></span></div><p><span></span></p></div>
<p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">Hellopeter:</span>&nbsp;Have you always envisioned being an entrepreneur? And how did you get started?</span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span style="font-weight:bold;">Tania de Kock:&nbsp;</span><span>Not at all! Before becoming an entrepreneur, I did not really know anyone who started their own business. I thought that having a 9-5 job was the only real option. However, I always had a bit of an independent streak, so in retrospect, it makes sense that I would love to run my own business.</span></span><br></p></div>
</div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Womens%20Day%20Blog%20Header%20-2-.webp" size="fit" alt="Nominate a woman business" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_wT5tZdxttoUpTDMYxqvu0w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">HP:</span>&nbsp;What has been the most eye-opening experience or greatest lesson you’ve learned while starting your business?</span><br></h2></div>
<div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span><span style="font-weight:700;"><span>TDK:</span>&nbsp;Wow, there are too many to mention! I started my business out of necessity, not out of choice. Like many South Africans, I was retrenched at the beginning of lockdown and had to find a way to keep paying the bills. Therefore, I think I had to learn a lot of lessons really fast.</span><br style="font-weight:700;"><br style="font-weight:700;"><span style="font-weight:700;">My dad always says that life is like a hiking trail. There’s no turning around when you’re in the middle of nowhere, and you just have to keep going — one step at a time. I often think about this analogy when it comes to running my business. I quickly realised that I don’t have to have everything figured out right now and that it will unfold the way it should. Sometimes you have to shut your laptop, go to bed, and figure out your next step tomorrow.</span></span><br></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_hdlQgeWah1vw9YVxs1KSzQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">HP:</span>&nbsp;Do you think there has been a shift toward more women starting their own businesses?</span><br></h2></div>
<div data-element-id="elm_RoHpS7UMYOzhPkQtoX4IqA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span style="font-weight:bold;">TDK:&nbsp;</span><span>Oh absolutely! Not only women but men too. I think there’s a massive increase in entrepreneurs post-Covid. Many of us realised that we can’t have all our eggs in one basket and that anything can happen. Also, once you’ve had a taste of being your own boss, it’s very difficult to turn back! It's as rewarding as it's challenging.</span></span><br></p></div>
</div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 655.00px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20LI%20Post%20South%20Africas%20top%20brands%20put%20their%20customers%20first.webp" size="fit" alt="South Africa's top brands put their customers first" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_awA0CYgV-sLTBxjo2PAt5g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">HP:&nbsp;</span>What do you hope to see for the future generation of women entrepreneurs?</span><br></h2></div>
<div data-element-id="elm_Z3Qf4ZM5wCq7g7NU9zWBWg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p><span><span style="font-weight:bold;">TDK:&nbsp;</span></span>I hope that young girls will see more female entrepreneurs as role models. Not everyone is meant to be an entrepreneur, and that’s okay, but knowing that it’s an option is important.</p></div>
<p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_C0IphUJkKAL8JUXWtccohA" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">HP:&nbsp;</span>Have online reviews helped your business, and how?</span><br></h2></div>
<div data-element-id="elm_7yVg9JZ5nnVnFmniTM7utw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span><span style="font-weight:bold;">TDK:&nbsp;</span>I've always been a bit scared of feedback, which I guess is normal. However, running my own business means I'm the "face", and I have to be open to feedback to improve. I think automating your review process is important because you're constantly juggling so many things and wearing so many hats as a business owner. And Hellopeter's seamless review invite technology has really helped so many South African businesses to manage this.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_prW2Wce-7waZzIJw29CVXQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><span style="font-weight:bold;">HP:&nbsp;</span>What has been your greatest struggle and biggest reward in your career as a copywriter? And in starting your own business?</span><br></h2></div>
<div data-element-id="elm_f44Wz7OzZPZLvyjQGKhzIw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p>You can edit text on your website by double clicking on a text box on your website. Alternatively, when you select a text box a settings menu will appear. your website by double clicking on a text box on your website. Alternatively, when you select a text box</p></div>
</div><div data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw"] .zpimage-container figure img { width: 1310px ; height: 685.29px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20LI%20Post%20South%20Africas%20top%20brands%20put%20their%20customers%20first.webp" size="fit" alt="South Africa's top brands put their customers first" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_G84CpsSLddHNk-Qp1A0wSQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><strong><strong><strong><b><b><b><b><b><span><strong>Tip 4: </strong><a target="_blank" href="https://blog.reviews.io/post/how-brands-can-adapt-to-genzs-new-shopping-habits" rel="noopener"><strong>66% of Gen Z</strong></a><strong> Consider Product Quality and Value as Priority</strong></span><br></b></b></b></b></b></strong></strong></strong></h3></div>
<div data-element-id="elm_-aSMvoCFNQCrU72Sxd2Mlw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p><span>When it comes to product quality, Gen Z is not the demographic to take chances with. Due to their digital nativity, and their access to viable,&nbsp;</span><a target="_blank" href="https://www.hellopeter.com/" rel="noopener">consumer-generated information</a><span>, Gen Z has far more insight into your business and your products than you may think.&nbsp;</span></p><p><span><br></span></p><p><span>A ten-minute Google search can reveal everything about your product line, from source to shipping. And if Gen Z senses they are not receiving fair value, they will not only stop frequenting your business but also share their negative experiences across their network.&nbsp;</span></p><p><span><br></span></p><p><span>If quality is indeed one of your selling points (as it should be!), you should leverage sites such as&nbsp;</span><a target="_blank" href="https://www.hellopeter.com/" rel="noopener">Hellopeter.com</a><span>&nbsp;to ensure that you communicate this message to your motivated, engaged customers and potential customers.</span></p></div>
<p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_Xg5_8DdXFaUsfkerDnCYIA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Xg5_8DdXFaUsfkerDnCYIA"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20Advert%20Google%20Ads%202%20-1-.webp" size="fit" alt="Customers are saying great things about you." data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_WZkpbh8p7B3D0tYw7FrUoQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><strong><b><span><strong>Tip 5: </strong><strong>62% of Gen Z</strong><strong> Will Avoid Slow Apps or Websites&nbsp;</strong></span><br></b></strong></h3></div>
<div data-element-id="elm_G4puEpnLO4tjgDYhNRDpzg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p><span></span></p><div><div><span></span></div>
<div><p></p><div><p></p><p></p><div><p><span>Gen Z grew up super connected. From the moment they become viable consumers, they are inundated with marketing messaging across all their platforms and quickly become experts in differentiating and evaluating their options. This means that they are very much aware of the differences in site quality between you and your competitors.&nbsp;</span></p><p><span><br></span></p><p><span>Ensuring you provide an intuitive, fast and accessible user experience across your digital platforms is non-negotiable, as this cohort will not hesitate to abandon your page or platform in search of a more convenient, intuitive solution.&nbsp;</span></p><p><span><br></span></p><p><span>To underscore the point, Gen Z is&nbsp;</span>60% more likely&nbsp;<span>than other demographics to end a phone call attempt if you don't answer it timeously.&nbsp;</span></p><p><span>Many older business owners and consumers interpret this as a lack of patience when it's really just an awareness of their range of choices and alternatives.</span></p></div>
<p></p><p></p></div><p></p></div><div><span></span></div></div><p><span></span></p></div>
<p><span></span></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div></div><p></p></div><p><span></span></p></div><p></p></div></div></div></div>
</div></div></span></span><p><span></span></p></div><p></p></div><p></p><p></p><p></p><p><span></span></p><p></p></div>
</div><div data-element-id="elm_f6aWhRGDOwMcP6Caglkyzw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">6. Get Creative&nbsp;</span><br></h2></div>
<div data-element-id="elm_BSvTwx1xm-uaiCDRzyax2A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Small businesses must avoid the generic approach to marketing, engagement and awareness for super-competitive periods like Black Friday and Black November.</span><br><br><span>Larger businesses do not have to take risks or embrace innovation because they more than make up for their generic marketing by scaling their reach and communications.</span><br><br><span>Smaller businesses who simply copy and paste their festive season campaigns, however, don't have the reach to get away with this and will get lost in a sea of individually-indistinguishable ads.</span></span><br></p></div>
</div><div data-element-id="elm_4qcEhn0P3NWjoSixMW1XFQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_n6NAIh4yUkjLeA--R6pm_Q" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Do your research and figure out which approach the experts suggest, then tailor that approach to your specific context. For example, businesses with a largely younger customer base may consider deploying&nbsp;</span><span>consumer-created content<a target="_blank" href="https://intercom.help/hellopeter/en/articles/4403194-social-ads" rel="noopener">&nbsp;</a></span><span>across their&nbsp;</span><span>social and shopping site pages</span><span>.</span></span><br></p></div>
</div><div data-element-id="elm_W6fwcn6oUEkMO5_YcwFrdw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">4. Get an Start Early and Make it Worth Their While</span><br></h2></div>
<div data-element-id="elm_MZYGmIOz5jM_SzzuVN61dA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Why not get a head-start on other businesses by offering deals for the entire month of November? Also, make it worth their while. Customers won't necessarily buy from you if your discounts are only up to 10% off.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_9_cQmsiP2pceMQJwMJUQDQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">7. Prepare Well-Trained Staff for Action</span>&nbsp;<br></h2></div>
<div data-element-id="elm_4qSGqnuASpB5AeSU2yyAjw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p>&nbsp;There's no more sure-fire way of losing sales than employing unqualified or untrained staff to handle the expected festive season rush.&nbsp;</p><p><br></p><p><span>Just think back to how often you've hung up on a sales consultant or walked out of a restaurant or store simply because of to bad service.&nbsp;</span></p><p><span><br></span></p><p><span>Now, multiply that potentially sales-ending frustration by a hundred, and you'll have a good idea of what your business can expect during Black November unless your team is capable, likeable, well-informed and customer-focused.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_qvWXg_av4VXXwiuHoMV9Mg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_rLpAv2vkk4pnUBxWYMo0qw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>It goes without saying that you should optimise your hiring protocols, but even the most capable sales staff need occasional refresher training. Make sure your team has the knowledge and skills necessary to represent your brand positively, especially under the incredible festive shopping season pressure.</span></span><br></p></div>
<p></p></div></div><div data-element-id="elm_s5iG43fJDIqKguKfpCymTQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Ready to Optimise Your Small Business this Shopping Season?</span><br></h2></div>
<div data-element-id="elm_Lpzdno205h7Rg4ceyuZdkg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><a target="_blank" href="https://biz.hellopeter.com/home" rel="noopener">Check out how Hellopeter</a><span>&nbsp;can help you convert sales this Black November and connect to sustainable growth.</span></span><br></p></div>
</div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Tue, 03 Mar 2026 12:19:33 +0000</pubDate></item><item><title><![CDATA[How to Adapt Your Online Experience for GenZ Shoppers]]></title><link>https://biz.hellopeter.com/blogs/post/how-to-adapt-your-online-experience-for-genz-shoppers</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/_3 How to Your Online Experience for GenZ Shoppers.webp"/>how to adapt your online experience for GenZ shopeers]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/_3%20How%20to%20Your%20Online%20Experience%20for%20GenZ%20Shoppers.webp" size="fit" alt="how to adapt your online experience for GenZ shoppers" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p></p><div><p><span>With Black Friday around the corner marking the beginning of the festive retail rush, 'tis truly the season to connect with Gen Z, your most valuable demographic from a business-growth perspective.</span></p><p><span><br></span></p><p><span><span>Check out our&nbsp;5 Tips to Adapting your Online Experience&nbsp;this shopping season and optimise your business to connect with Gen Z.</span><br></span></p></div>
<p></p></div><p></p></div><p></p></div><p><span></span></p></span></span><p><span></span></p></div>
<p></p></div></div></div></div></div></span><p></p></span></div><p></p></div></div>
</div></div></div></div></div></span><p></p></span></div><p><span></span></p></div>
<p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Tip 1: 85% of GenZ&nbsp;<a target="_blank" href="https://99firms.com/blog/generation-z-statistics/#:%7E:text=Generation%20Z%20Statistics%20%28Editor%E2%80%99s%20Choice%29%201%20Gen%20Z-ers%2Cor%20more%20hours%20a%20day.%20...%20More%20items" rel="noopener"></a>Discover Brands and Products via Social Media</span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>For businesses with smaller paid media and engagement budgets and capabilities, focusing on their local community and consumer-catchment area will stretch their marketing buck.</span><br><br><span>Your local community is the lifeblood of your small business, and during Black Friday, the support and buy-in from the locals could be the difference between a successful or unprofitable festive shopping season.</span><br><br><span>Of course, you can't build rapport and community buy-in overnight. But throughout the year, there are many ways to prove your value to the community, including charity drives and getting involved with community projects.</span><br><br><span>In South Africa especially, there are numerous ways to get creative. With the local skills shortage, perhaps initiate a skill development or youth-mentorship programme for unemployed youths or recent graduates, or get in touch with your local councillor to find out exactly where the most pressing needs are.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20Blog%20Header%20_Top%20social%20media%20tips.webp" size="fit" alt="Top social media tip" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_wT5tZdxttoUpTDMYxqvu0w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;"><strong>Tip 2: </strong><a target="_blank" href="https://blog.reviews.io/post/how-brands-can-adapt-to-genzs-new-shopping-habits" rel="noopener"><strong>58% of Gen Z </strong></a><strong>Demand Personalised Products, Services and Experiences&nbsp;</strong></span><br></h2></div>
<div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>According to the&nbsp;</span>Fresh Relevance<span> Customer Loyalty report, "1 in 3 Gen Z consumers want retailers to make it easy to discover more products they might like".</span></p><p><span>That's at least one-third of your most valuable demographic who demand that your business is invested enough in their customers' success to offer individualised customer experiences.&nbsp;</span></p><p><span><br></span></p><p><span>This means, for example, leveraging customer and browser data as well as shopping histories to offer personalised offers, communications and services or taking advantage of Google's targeting algorithms to introduce Gen-Z-focused communications collateral into your marketing mix.</span></p><p><span><br></span></p><blockquote><p>"First-party customer data – such as actions a customer takes across your website – is the backbone of any good personalisation strategy, as it helps you to tailor the experience for each individual." <span style="font-weight:bold;">– Arthur Rakovskis, Partnership Manager for&nbsp;</span>Fresh Relevance.</p><p><br></p></blockquote><p><span>A faster, affordable way to immediately begin creating personalised experiences for your loyal customers is by simply tapping into your&nbsp;</span><a target="_blank" href="https://www.hellopeter.com/" rel="noopener">consumer review community</a><span>.&nbsp;</span></p><p><span><br></span></p><p><span>Identifying specific trends, both positive and negative, allows your business to drill down and define exactly what experiences your customers are looking for.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 655.00px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20TW%20Post%20I%20wish%20I%20knew.webp" size="fit" alt="What are customers thinking" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_awA0CYgV-sLTBxjo2PAt5g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">&nbsp;<span><strong>Tip 3: </strong><a target="_blank" href="https://blog.reviews.io/post/how-brands-can-adapt-to-genzs-new-shopping-habits" rel="noopener"><strong>68% of Gen Z </strong></a><strong>Expect Brands to 'Care'</strong></span></span><br></h2></div>
<div data-element-id="elm_Z3Qf4ZM5wCq7g7NU9zWBWg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>One of the defining characteristics of this current retail age is the expectation, especially from younger consumers, that the brands they associate with and champion are focused on more than just the bottom line.&nbsp;</span></p><p><span><br></span></p><p><span>This cohort has inherited a myriad of issues such as climate change, geo-political uncertainty and pollution, to name just a few, and Gen Z demands that your business makes a difference.</span></p><p><span><br></span></p><p><span>According to First Insight, "</span><a target="_blank" href="https://www.firstinsight.com/white-papers-posts/gen-z-shoppers-demand-sustainability" rel="noopener">73%</a><span>&nbsp;of Generation Z consumers are willing to pay 10% more for sustainable products", so wearing your sustainability on your sleeve will have an actual, real-world impact on your connection and viability with this cohort.</span></p><p><span><br></span></p><p><span>From internal, worker-first policies to your packaging, shipping and entire product life cycle, ensure your business is geared to making a difference and actively communicating your efforts to Gen Z.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20LI%20Post%20South%20Africas%20top%20brands%20put%20their%20customers%20first.webp" size="fit" alt="South Africa's top brands put their customers first" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_G84CpsSLddHNk-Qp1A0wSQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><strong><strong><strong><b><b><b><b><b><span><strong>Tip 4: </strong><a target="_blank" href="https://blog.reviews.io/post/how-brands-can-adapt-to-genzs-new-shopping-habits" rel="noopener"><strong>66% of Gen Z</strong></a><strong> Consider Product Quality and Value as Priority</strong></span><br></b></b></b></b></b></strong></strong></strong></h3></div>
<div data-element-id="elm_-aSMvoCFNQCrU72Sxd2Mlw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p></p><div><p><span>When it comes to product quality, Gen Z is not the demographic to take chances with. Due to their digital nativity, and their access to viable,&nbsp;</span><a target="_blank" href="https://www.hellopeter.com/" rel="noopener">consumer-generated information</a><span>, Gen Z has far more insight into your business and your products than you may think.&nbsp;</span></p><p><span><br></span></p><p><span>A ten-minute Google search can reveal everything about your product line, from source to shipping. And if Gen Z senses they are not receiving fair value, they will not only stop frequenting your business but also share their negative experiences across their network.&nbsp;</span></p><p><span><br></span></p><p><span>If quality is indeed one of your selling points (as it should be!), you should leverage sites such as&nbsp;</span><a target="_blank" href="https://www.hellopeter.com/" rel="noopener">Hellopeter.com</a><span>&nbsp;to ensure that you communicate this message to your motivated, engaged customers and potential customers.</span></p></div>
<p></p></div><p></p></div><p></p></div></div><div data-element-id="elm_Xg5_8DdXFaUsfkerDnCYIA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Xg5_8DdXFaUsfkerDnCYIA"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20Advert%20Google%20Ads%202%20-1-.webp" size="fit" alt="Customers are saying great things about you." data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_WZkpbh8p7B3D0tYw7FrUoQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><strong><b><span><strong>Tip 5: </strong><strong>62% of Gen Z</strong><strong> Will Avoid Slow Apps or Websites&nbsp;</strong></span><br></b></strong></h3></div>
<div data-element-id="elm_G4puEpnLO4tjgDYhNRDpzg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p><span></span></p><div><div><span></span></div>
<div><p></p><div><p></p><p></p><div><p><span>Gen Z grew up super connected. From the moment they become viable consumers, they are inundated with marketing messaging across all their platforms and quickly become experts in differentiating and evaluating their options. This means that they are very much aware of the differences in site quality between you and your competitors.&nbsp;</span></p><p><span><br></span></p><p><span>Ensuring you provide an intuitive, fast and accessible user experience across your digital platforms is non-negotiable, as this cohort will not hesitate to abandon your page or platform in search of a more convenient, intuitive solution.&nbsp;</span></p><p><span><br></span></p><p><span>To underscore the point, Gen Z is&nbsp;</span>60% more likely&nbsp;<span>than other demographics to end a phone call attempt if you don't answer it timeously.&nbsp;</span></p><p><span>Many older business owners and consumers interpret this as a lack of patience when it's really just an awareness of their range of choices and alternatives.</span></p></div>
<p></p><p></p></div><p></p></div><div><span></span></div></div><p><span></span></p></div>
<p><span></span></p></div><p></p></div><p></p></div><p></p></div><p><span></span></p></div>
</div></div><p></p></div><p><span></span></p></div><p></p></div></div></div></div>
</div></div></span></span><p><span></span></p></div><p></p></div><p></p><p></p><p></p><p><span></span></p><p></p></div>
</div><div data-element-id="elm_f6aWhRGDOwMcP6Caglkyzw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">6. Get Creative&nbsp;</span><br></h2></div>
<div data-element-id="elm_BSvTwx1xm-uaiCDRzyax2A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Small businesses must avoid the generic approach to marketing, engagement and awareness for super-competitive periods like Black Friday and Black November.</span><br><br><span>Larger businesses do not have to take risks or embrace innovation because they more than make up for their generic marketing by scaling their reach and communications.</span><br><br><span>Smaller businesses who simply copy and paste their festive season campaigns, however, don't have the reach to get away with this and will get lost in a sea of individually-indistinguishable ads.</span></span><br></p></div>
</div><div data-element-id="elm_4qcEhn0P3NWjoSixMW1XFQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_n6NAIh4yUkjLeA--R6pm_Q" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Do your research and figure out which approach the experts suggest, then tailor that approach to your specific context. For example, businesses with a largely younger customer base may consider deploying&nbsp;</span><span>consumer-created content<a target="_blank" href="https://intercom.help/hellopeter/en/articles/4403194-social-ads" rel="noopener">&nbsp;</a></span><span>across their&nbsp;</span><span>social and shopping site pages</span><span>.</span></span><br></p></div>
</div><div data-element-id="elm_W6fwcn6oUEkMO5_YcwFrdw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">4. Get an Start Early and Make it Worth Their While</span><br></h2></div>
<div data-element-id="elm_MZYGmIOz5jM_SzzuVN61dA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Why not get a head-start on other businesses by offering deals for the entire month of November? Also, make it worth their while. Customers won't necessarily buy from you if your discounts are only up to 10% off.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_9_cQmsiP2pceMQJwMJUQDQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">7. Prepare Well-Trained Staff for Action</span>&nbsp;<br></h2></div>
<div data-element-id="elm_4qSGqnuASpB5AeSU2yyAjw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p>&nbsp;There's no more sure-fire way of losing sales than employing unqualified or untrained staff to handle the expected festive season rush.&nbsp;</p><p><br></p><p><span>Just think back to how often you've hung up on a sales consultant or walked out of a restaurant or store simply because of to bad service.&nbsp;</span></p><p><span><br></span></p><p><span>Now, multiply that potentially sales-ending frustration by a hundred, and you'll have a good idea of what your business can expect during Black November unless your team is capable, likeable, well-informed and customer-focused.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_qvWXg_av4VXXwiuHoMV9Mg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_rLpAv2vkk4pnUBxWYMo0qw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>It goes without saying that you should optimise your hiring protocols, but even the most capable sales staff need occasional refresher training. Make sure your team has the knowledge and skills necessary to represent your brand positively, especially under the incredible festive shopping season pressure.</span></span><br></p></div>
<p></p></div></div><div data-element-id="elm_s5iG43fJDIqKguKfpCymTQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Ready to Optimise Your Small Business this Shopping Season?</span><br></h2></div>
<div data-element-id="elm_Lpzdno205h7Rg4ceyuZdkg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><a target="_blank" href="https://biz.hellopeter.com/home" rel="noopener">Check out how Hellopeter</a><span>&nbsp;can help you convert sales this Black November and connect to sustainable growth.</span></span><br></p></div>
</div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Tue, 03 Mar 2026 12:04:38 +0000</pubDate></item><item><title><![CDATA[Black Friday Tips for Small Businesses]]></title><link>https://biz.hellopeter.com/blogs/post/black-friday-tips-for-small-businesses</link><description><![CDATA[<img align="left" hspace="5" src="https://biz.hellopeter.com/ezgif.com-gif-maker -1-1.gif"/>Black Friday Tips for Small Businesses]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_jDIYiK19RSmshpQz8tnJfQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_b3l9qUUG6lRqhIeVIh_OJQ" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9ZWFZ4OYS82jfKyrDdfNUw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_EmDAgpv4g5GspryunbzVWg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_EmDAgpv4g5GspryunbzVWg"] .zpimage-container figure img { width: 77px !important ; height: 77px !important ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-original zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/Artboard%202.png" size="original" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_v2nZautHiwqt3Oj6IqKnWg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h4 class="zpheading zpheading-style-none zpheading-align-center zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true">Hellopeter</h4></div>
</div></div></div></div><div data-element-id="elm_m2yycdIp_F6ugbJKzIseSQ" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_1SwZhfcK6RHyIMIGRoPUDw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vCL-8EzQbZfUz-KiTy-pjw"].zpelem-col{ margin-block-start:-3px; } </style><div data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_Z2RnHh4NhBF9bk82L0dD3A"] .zpimage-container figure img { width: 1310px ; height: 736.88px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/ezgif.com-gif-maker%20-1-1-1.gif" size="fit" alt="Black Friday week is coming" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_gFztJkc0zQB7tb3e9MS_uA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><span><span><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p></p><div><p><span></span></p><span><span><p><span></span></p><div><p></p><div><p></p><div><p><span><span>For most businesses, Black Friday means massive price reductions, sales and promotions galore. However, many smaller businesses are working with razor-thin margins, especially in their first couple of years, and simply feel they cannot afford to run the risk of subverting their long-term pricing models.</span><br><br><span>Well, the good news is that price reductions aren’t the only way to gain consumer share. Instead, smaller businesses should focus on cutting through the fluff and creating the value-focused experiences consumers crave during the festive shopping season.</span><br><br><span>Check out our Hellopeter Black Friday tips for small businesses to extract maximum value this Black Friday.</span></span><br></p></div>
<p></p></div><p></p></div><p><span></span></p></span></span><p><span></span></p></div>
<p></p></div></div></div></div></div></span><p></p></span></div><p></p></div></div>
</div></div></div></div></div></span><p></p></span></div><p><span></span></p></div>
<p></p><p><span></span></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p></p><p><span></span></p><p></p><p></p></div>
</div><div data-element-id="elm_EVupbJv2aXelMBgZxFTfGg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">1. Get Local</span><br></h2></div>
<div data-element-id="elm_Lmqpy8A8KrWC7n0SZLsVIg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>For businesses with smaller paid media and engagement budgets and capabilities, focusing on their local community and consumer-catchment area will stretch their marketing buck.</span><br><br><span>Your local community is the lifeblood of your small business, and during Black Friday, the support and buy-in from the locals could be the difference between a successful or unprofitable festive shopping season.</span><br><br><span>Of course, you can't build rapport and community buy-in overnight. But throughout the year, there are many ways to prove your value to the community, including charity drives and getting involved with community projects.</span><br><br><span>In South Africa especially, there are numerous ways to get creative. With the local skills shortage, perhaps initiate a skill development or youth-mentorship programme for unemployed youths or recent graduates, or get in touch with your local councillor to find out exactly where the most pressing needs are.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_f-xsiXic0bam3uW8r3VTcw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_1bJKUvBQ4Jqa_Qb3vKqwKA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Give back to your community, and when the festive shopping season rolls around, your community will give back to you! You can also offer locals special deals that only apply to them to give them more value.</span></span><br></p></div>
</div><div data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_JZLvKKAcNuwH3e5vG0NXHw"] .zpimage-container figure img { width: 1310px ; height: 686.11px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/280076502_5098211016893817_2449216111021316403_n.webp" size="fit" alt="Be first on Google" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_wT5tZdxttoUpTDMYxqvu0w" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">2. </span><span style="font-size:32px;">Reward Loyal Customers</span>&nbsp;<br></h2></div>
<div data-element-id="elm_La-IS0JY-LZWeRVk1tpDdA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>One of the most relevant truisms for smaller businesses is that retaining an existing customer is far cheaper than attracting a new one.&nbsp;</span></p><p><span><br></span></p><p><span>So, when Black November rolls around, make sure you show some love to the customers who've had your back throughout the year.&nbsp;</span></p><p><span><br></span></p><p><span>You should ensure your existing customer base is fully aware of any specials or promotions you may be running well in advance, or even better, offer exclusive opportunities and deals for your loyal consumers.&nbsp;</span></p><p><span><br></span></p><p><span>Remember that your existing and regular customers can provide invaluable</span><a target="_blank" href="https://blog.hellopeter.com/reviewer-insights/social-proof-what-is-it-and-why-do-we-care" rel="noopener"><span>&nbsp;social proof</span></a><span>&nbsp;with the right prompts and can act as your most valuable brand advocates.</span></p></div>
<p></p></div></div><div data-element-id="elm_DYIBD4heY2BCi6dDQAdkqQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:</span><br></h2></div>
<div data-element-id="elm_xHgDxGgi_WqlqiOeohWwNQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Ensure your loyal customers' entire customer journey and experiences, from first contact to&nbsp;</span><a target="_blank" href="https://intercom.help/hellopeter/en/articles/4228174-review-invites" rel="noopener"><span>follow-up communications</span></a><span>, are designed to delight, satisfy and retain.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_x-ecAfppRzf0qp3vulvO6g" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_x-ecAfppRzf0qp3vulvO6g"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/Black%20Friday%20-%20Paid%20Social%201%20-4-.webp" size="fit" alt="Black Friday is coming" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_awA0CYgV-sLTBxjo2PAt5g" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">&nbsp;3. Optimise Your Website and Social Media Pages</span><br></h2></div>
<div data-element-id="elm_Z3Qf4ZM5wCq7g7NU9zWBWg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span>Did you know that your younger (and most valuable) customer base, especially, is&nbsp;</span><a target="_blank" href="https://biz.hellopeter.com/blog/how-to-adapt-your-online-experience-for-genz-shoppers" rel="noopener"><span>60%&nbsp;</span></a><span>more likely to end a phone call attempt if you don't answer timeously?</span></p><p><span><br></span></p><p><span>As more and more Black Friday and Black November business is conducted online or remotely, losing sales because you haven't optimised your processes should be your number one black swan.</span></p><p><span><br></span></p><p><span>Today's consumer is more sophisticated than ever and is very aware of the many purchasing choices the internet provides. As we've stated many times</span><a target="_blank" href="https://biz.hellopeter.com/blog/how-to-adapt-your-online-experience-for-genz-shoppers" rel="noopener"><span>&nbsp;before</span></a><span>, ensuring you provide an intuitive, fast and accessible online, remote and social media experience across your digital platforms is a non-negotiable this sales shopping season.</span></p></div>
<p></p></div></div><div data-element-id="elm_GCBloSOMaCVp6c_OZZIKlg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_QHid3t-wmtBVURt8Awf2IQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>If necessary, hire a pricing specialist to work out precisely what you would need to spend in optimising your customer experience and communications and what revenue you would need to achieve over a given period of time to justify the expenditure and work towards a specific revenue goal.</span></span><br></p></div>
</div><div data-element-id="elm_wZu9PnSmmYl6PpqQJgt7xg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">4. Try The Flash Sales Approach&nbsp;</span><br></h2></div>
<div data-element-id="elm_1Tx1haLYYezLFPwhjk29Eg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p>&nbsp;During the week of Black Friday, consider offering spot deals and time-sensitive or stock-sensitive deals. This allows you to make real-time evaluations of how your Black Friday is going, which products are popular and which products need some incentives attached to sell.&nbsp;</p><p><br></p><p><span>This Flash Sale approach allows your business to be flexible in its pricing while chasing sales and conversions. Of course, one would need to be fully plugged into real-time data to pivot when necessary or when an opportunity presents itself.</span></p><p><span><br></span></p><p><span>Remember, well-executed flash sales can generate up to</span><a target="_blank" href="https://socialmarketingfella.com/daily-deals-flash-sales-stats-need-know/" rel="noopener"><span>&nbsp;a 35%</span></a><span>&nbsp;increase in revenue.</span></p></div>
<p></p></div></div><div data-element-id="elm_Z_kR86i1afGeAwy2-BAs_A" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:</span>&nbsp;<br></h2></div>
<div data-element-id="elm_LS7HfhDSrVGkWqM1WhrgSQ" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Message very clearly to your customer base (perhaps via social media) that further discounts and spot deals will be made available periodically throughout the day or week, and then send out notifications for each flash sale. This encourages interested shoppers to follow your social media pages and check in consistently, giving your business further opportunity to up-sell.</span></span><br></p></div>
</div><div data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_xOkd-jn6LrgVqE_VT1X6Hw"] .zpimage-container figure img { width: 1310px ; height: 685.57px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-roundcorner zpimage-space-none " src="https://biz.hellopeter.com/B2B%20LI%20Post%20South%20Africas%20top%20brands%20put%20their%20customers%20first.webp" size="fit" alt="South Africa's top brands put their customers first" data-lightbox="true"></picture></span></figure></div>
</div><div data-element-id="elm_G84CpsSLddHNk-Qp1A0wSQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><strong><strong><strong><b><b><b><b><b><span><span>5. Get a Head-Start&nbsp;</span></span><br></b></b></b></b></b></strong></strong></strong></h3></div>
<div data-element-id="elm_-aSMvoCFNQCrU72Sxd2Mlw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p><span>Most shoppers planning for expensive purchases during the festive discount season often plan their approach and budgets well in advance.</span></p><p><span><br></span></p><p><span>For smaller businesses who may not be able to afford to compete in the Black November marketing wars, starting early might just be the solution. For example, set up unobtrusive, targeted sales communications to give the head-start necessary to stay ahead of the game while offering more affordable paid media spend options.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_WZkpbh8p7B3D0tYw7FrUoQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h3 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><strong><b><span><span>Hellopeter Tip:</span></span><br></b></strong></h3></div>
<div data-element-id="elm_G4puEpnLO4tjgDYhNRDpzg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><div><p></p><div><p><span></span></p><span><span><p></p><div><p><b></b></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p></p><div><p><span></span></p><div><p><span></span></p><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p><span></span></p><div><p></p><div><p><span></span></p><div><p><span></span></p><div><div><span></span></div>
<div><p></p><div><p></p><p><span><span>Awareness is, of course, a key factor in your business's Black November success. Make sure all your potential customers are fully aware of the value you are offering while they're still in the planning phase of their festive shopping season.&nbsp;</span></span><br></p><p></p></div>
<p></p></div><div><span></span></div></div><p><span></span></p></div><p><span></span></p></div>
<p></p></div><p></p></div><p></p></div><p><span></span></p></div></div></div><p></p></div>
<p><span></span></p></div><p></p></div></div></div></div></div></div></span></span><p><span></span></p></div>
<p></p></div><p></p><p></p><p></p><p><span></span></p><p></p></div></div><div data-element-id="elm_f6aWhRGDOwMcP6Caglkyzw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">6. Get Creative&nbsp;</span><br></h2></div>
<div data-element-id="elm_BSvTwx1xm-uaiCDRzyax2A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Small businesses must avoid the generic approach to marketing, engagement and awareness for super-competitive periods like Black Friday and Black November.</span><br><br><span>Larger businesses do not have to take risks or embrace innovation because they more than make up for their generic marketing by scaling their reach and communications.</span><br><br><span>Smaller businesses who simply copy and paste their festive season campaigns, however, don't have the reach to get away with this and will get lost in a sea of individually-indistinguishable ads.</span></span><br></p></div>
</div><div data-element-id="elm_4qcEhn0P3NWjoSixMW1XFQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_n6NAIh4yUkjLeA--R6pm_Q" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Do your research and figure out which approach the experts suggest, then tailor that approach to your specific context. For example, businesses with a largely younger customer base may consider deploying&nbsp;</span><span>consumer-created content<a target="_blank" href="https://intercom.help/hellopeter/en/articles/4403194-social-ads" rel="noopener">&nbsp;</a></span><span>across their&nbsp;</span><span>social and shopping site pages</span><span>.</span></span><br></p></div>
</div><div data-element-id="elm_W6fwcn6oUEkMO5_YcwFrdw" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">4. Get an Start Early and Make it Worth Their While</span><br></h2></div>
<div data-element-id="elm_MZYGmIOz5jM_SzzuVN61dA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><span>Why not get a head-start on other businesses by offering deals for the entire month of November? Also, make it worth their while. Customers won't necessarily buy from you if your discounts are only up to 10% off.&nbsp;</span></span><br></p></div>
</div><div data-element-id="elm_9_cQmsiP2pceMQJwMJUQDQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">7. Prepare Well-Trained Staff for Action</span>&nbsp;<br></h2></div>
<div data-element-id="elm_4qSGqnuASpB5AeSU2yyAjw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p></p><div><p>&nbsp;There's no more sure-fire way of losing sales than employing unqualified or untrained staff to handle the expected festive season rush.&nbsp;</p><p><br></p><p><span>Just think back to how often you've hung up on a sales consultant or walked out of a restaurant or store simply because of to bad service.&nbsp;</span></p><p><span><br></span></p><p><span>Now, multiply that potentially sales-ending frustration by a hundred, and you'll have a good idea of what your business can expect during Black November unless your team is capable, likeable, well-informed and customer-focused.</span></p></div>
<p></p></div><p></p></div></div><div data-element-id="elm_qvWXg_av4VXXwiuHoMV9Mg" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Hellopeter Tip:&nbsp;</span><br></h2></div>
<div data-element-id="elm_rLpAv2vkk4pnUBxWYMo0qw" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p></p><div><p><span><span>It goes without saying that you should optimise your hiring protocols, but even the most capable sales staff need occasional refresher training. Make sure your team has the knowledge and skills necessary to represent your brand positively, especially under the incredible festive shopping season pressure.</span></span><br></p></div>
<p></p></div></div><div data-element-id="elm_s5iG43fJDIqKguKfpCymTQ" data-element-type="heading" class="zpelement zpelem-heading "><style></style><h2 class="zpheading zpheading-style-none zpheading-align-left zpheading-align-mobile-left zpheading-align-tablet-left " data-editor="true"><span style="font-size:32px;">Ready to Optimise Your Small Business this Shopping Season?</span><br></h2></div>
<div data-element-id="elm_Lpzdno205h7Rg4ceyuZdkg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><span><a target="_blank" href="https://biz.hellopeter.com/home" rel="noopener">Check out how Hellopeter</a><span>&nbsp;can help you convert sales this Black November and connect to sustainable growth.</span></span><br></p></div>
</div></div></div></div></div><div data-element-id="elm_qJg68N3ZLRK5B7a2Ex-Axw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_FqNn2FGpVlI4JGNtP05kgg" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_mwpqdgbHG6jVvu1Wf38EHg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_hmczWdnTqKyV7Zl9cKz2Zg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">RELATED ARTICLES</span></h6></div>
</div><div data-element-id="elm_4X-ZoIGEIgFXH_UE9ErMMA" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_5alwdeIFx3lqSI2KwThVkg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_5alwdeIFx3lqSI2KwThVkg"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20header%20-%20How%20to%20successfully%20request%20a%20review%20update%20after%20bad%20review%20-3-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How to Request a Review Update: From Complaint to Resolved</span></h5></div>
</div></div><div data-element-id="elm_mYlbNR1fngLcO7maiyH1aw" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_R_xWNK5V3nkha9ZlvDnS3Q"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/B2B%20Blog%201%20-%20Why%20Poor%20Customer%20Experience%20-3-.jpg" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h6><span><div></div></span></h6><h5 style="font-weight:300;">Why Black Friday Customer Experience Beats The Discounts</h5></div>
</div></div><div data-element-id="elm_XIT6-1G6-n8b0fLUwuN8ig" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_j_smfOin-YTxyLuPK6w4cA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_j_smfOin-YTxyLuPK6w4cA"] .zpimagetext-container figure img { width: 176px !important ; height: 100px !important ; } } </style><div data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-custom zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Blog%20Header%20-%20Super%20Communications%20x%20Hellopeter%20Business%20Rev%20-1-.webp" size="custom" data-lightbox="true"></picture></span></figure><div class="zpimage-text zpimage-text-align-left zpimage-text-align-mobile-left zpimage-text-align-tablet-left " data-editor="true"><h5><span>How Super Communications Got to Rank #1 in 3 Industries on Hellopeter</span></h5></div>
</div></div></div><div data-element-id="elm_vXXQ500ZFan3jRHvti_T4A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-6 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"> [data-element-id="elm_vXXQ500ZFan3jRHvti_T4A"].zpelem-col{ margin-block-start:24px; } </style><div data-element-id="elm_ONOqgWyAJGFYJnKlOxUljA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h6><span style="font-weight:bold;">UP NEXT</span></h6></div>
</div><div data-element-id="elm_u9llp1sJnYKHeDiuZsDOuQ" data-element-type="divider" class="zpelement zpelem-divider "><style type="text/css"></style><style></style><div class="zpdivider-container zpdivider-line zpdivider-align-center zpdivider-align-mobile-center zpdivider-align-tablet-center zpdivider-width100 zpdivider-line-style-solid " data-divider-border-color><div class="zpdivider-common"></div>
</div></div><div data-element-id="elm_1tkTlvHAGZBA_U4-EIWRsg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><h4><span style="font-size:32px;">7&nbsp; THINGS CUSTOMERS CHECK ONLINE BEFORE BUYING FROM YOU THIS BLACK FRIDAY</span></h4></div>
</div><div data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_hpFKztEW7GFbWNjDgBl0kg"] .zpimage-container figure img { width: 588px ; height: 330.75px ; } } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-left zpimage-tablet-align-center zpimage-mobile-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="https://biz.hellopeter.com/files/Blog%20Post%20Assets/Most%20Common%20Black%20Friday%20Complaints%20and%20How%20to%20Solve%20Them/Things%20Customers%20Check%20Online%20-3-.webp" size="fit" data-lightbox="true"></picture></span></figure></div>
</div></div></div></div></div><div data-element-id="elm_qsQWh5TAcB8CYlSYcB1VOw" data-element-type="section" class="zpsection zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_TTFmrqvH2zbsk3Q_TuilEw" data-element-type="row" class="zprow zprow-container zpalign-items-flex-start zpjustify-content-flex-start zpdefault-section zpdefault-section-bg " data-equal-column="false"><style type="text/css"></style><div data-element-id="elm_9hbSUd3qGK6tgbZgh_Vm-A" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- zpdefault-section zpdefault-section-bg "><style type="text/css"></style><div data-element-id="elm_nGKRuNWWO00s3ge2c3TF_A" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_gc2DUjhxLkKJ6BY1-gq-tg" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-left zptext-align-mobile-left zptext-align-tablet-left " data-editor="true"><p><br></p></div>
</div><div data-element-id="elm_doUvvLt7Mh98GskpWqO8dQ" data-element-type="codeSnippet" class="zpelement zpelem-codesnippet "><div class="zpsnippet-container"><template id="tmpl"><link rel="stylesheet" href="/site/stylesheets/template_theme.min.css"><style> /* --- YOUR EXISTING CSS --- */ .subscribe_section { text-align: center; padding: 0px 0 80px 0; } .subscribe_section h3 strong { font-weight: 700 !important; } .subscribe_section .form-group { position: relative; margin: 20px auto 0 auto; } .subscribe_section .form-group svg { width: 20px; height: auto; position: absolute; fill: #3483f4; left: 16px; top: 15px; } .subscribe_section .form-group .form-control { height: 50px; padding: 0 20px 0 46px; min-width: 320px; margin-right: 15px; box-shadow: 0 0 30px 0 rgba(0, 0, 0, 0.07); border: 1px solid #b8c4cf; } .subscribe_section .form-group .btn { height: 50px; line-height: 46px; padding: 0; width: 240px; font-size: 18px; transition: all 0.3s ease-out; } .subscribe_section .form-group .btn:hover { border-radius: 40px; } .show_border { padding: 0 0 20px 0; } .show_border .form_wrap { border-bottom: 1px solid #ccc; padding-bottom: 80px; max-width: 700px; margin: 0 auto; } .increase_sales_modal .modal-dialog { max-width: 1200px; vertical-align: middle; } .increase_sales_modal .increase_sales_hedding .close { position: absolute; top: 4px; font-size: 37px; font-weight: 100; color: #878787; cursor: pointer; right: 14px; z-index: 9; } .increase_sales_modal .modal-content { border: 0; border-radius: 0; outline: 0; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 20px 0; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title { padding-top: 24px; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 38px; line-height: 48px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 18px; color: #58595b; font-weight: 400; line-height: 25.2px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-form-field { margin-bottom: 15px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input { width: 100%; padding: 15px 15px 15px 15px; border: 1px solid #dbdbdb; border-radius: 5px; box-shadow: 0 6px 23px rgba(0, 0, 0, 0.062); line-height: 20.16px; font-size: 14.4px; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input.error { border-color: #ff3860 !important; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .input input:focus { border: 1px solid #404040; outline: unset; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private label { display: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul { padding: 0; margin: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li { list-style: none; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private ul.hs-error-msgs li .hs-error-msg { font-size: 13px; color: #ff4040; font-weight: 500; width: 100%; display: block; } .increase_sales_modal .modal-content .form-wrapper-popup .hs-form-private .hs-button { width: 100%; padding: 14px 0 14px 0; background-color: #263583; color: #fff; font-size: 18px; font-weight: 600; border-radius: 5px; } .increase_sales_modal .logo-wrapper { padding: 40px 0 0; } .increase_sales_modal .logo-wrapper .trusted-by-title h2 { font-size: 25px; line-height: 33px; margin-bottom: 50px; text-align: center; } .increase_sales_modal .logo-wrapper .logos-wrapper { display: flex; flex-wrap: wrap; position: relative; padding: 0 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 33.33%; text-align: center; position: relative; min-height: 52px; display: flex; align-items: center; border: 1px solid #eaeaea; border-left: 0; border-right: 0; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 22px 30px 22px 30px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; border: 0; -ms-interpolation-mode: bicubic; vertical-align: bottom; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; left: 200px; right: 0; top: -4%; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { content: ''; width: 1px; background-color: #eaeaea; height: 108%; position: absolute; right: 200px; top: -4%; } .increase_sales_modal .modal-body { padding: 40px; } .increase_sales_modal .modal-body .container { padding: 0; } @media screen and (max-width: 991px) { .subscribe_section { text-align: center; padding: 20px 20px 20px 20px; } .subscribe_section h3 strong { font-weight: 700; } .increase_sales_modal { padding: 0px; } .increase_sales_modal .modal-content .form-wrapper-popup { padding: 40px 20px 30px 20px; } .increase_sales_modal .modal-dialog { max-width: 100%; top: 0; right: 0; margin: 0; width: 100%; } .increase_sales_modal .logo-wrapper .logos-wrapper::before { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper::after { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 85px; height: 50px; object-fit: contain; } .increase_sales_modal .logo-wrapper { padding: 30px 0 0; } .increase_sales_modal .trusted-by-title h2 strong { font-weight: 700; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 26px; line-height: 36px; margin-bottom: 10px; } .increase_sales_modal { padding-right: 0px !important; } .increase_sales_modal .modal-body { padding: 30px 10px 30px 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 24px; line-height: 32px; } } @media screen and (max-width: 680px) { .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title h2 { font-size: 30px; line-height: 40px; margin-bottom: 10px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p br { display: none; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a { text-align: center; width: 100%; padding: 15px 20px 15px 20px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup a img { max-width: 100%; height: auto; object-fit: unset; } .increase_sales_modal .increase_sales_hedding .close { right: 15px; font-weight: 400; } .increase_sales_modal .logo-wrapper { padding: 20px 10px 20px; } .subscribe_section { padding: 20px 5px 20px 5px !important; } .subscribe_section .form_wrap h3 { font-size: 22px; line-height: 28px; } .subscribe_section .form-group { width: 100%; } .subscribe_section .form-group .form-control { min-width: 100%; margin-right: 0; } .subscribe_section .form-group .btn { margin-top: 10px; width: 100% !important; font-size: 16px !important; } .subscribe_section .form-group .form-control { padding: 0 15px 0 46px; min-width: 100%; margin-right: 0; } .increase_sales_modal .modal-content .form-wrapper-popup .logo_img img { width: 140px; } .increase_sales_modal .modal-content .form-wrapper-popup .trusted-by-title p { font-size: 14px; line-height: 24px; } .increase_sales_modal .logo-wrapper .logos-wrapper .logo-box-popup { width: 50%; } } /* --- REQUIRED FIXES FOR SHADOW DOM --- */ /* 1. Manually handle the display when 'show' class is added */ .modal.show { display: block !important; padding-right: 17px; overflow-x: hidden; overflow-y: auto; background: rgba(0, 0, 0, 0.5); /* Dim background here instead of separate backdrop if simpler */ } /* 2. Optional: Custom backdrop styles if you want a separate backdrop div */ .custom-backdrop { display: none; position: fixed; top: 0; left: 0; width: 100vw; height: 100vh; background-color: #000; z-index: 1040; opacity: 0; transition: opacity 0.15s linear; } .custom-backdrop.show { display: block; opacity: 0.5; } .increase_sales_modal #formThankYou { font-size: 0.9rem !important; display: none; } </style><div class="subscribe_section"><div class="container"><div class="form_wrap"><h3>Find out how we can <strong> help your business grow.</strong></h3><div class="form-inline"><div class="form-group"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 512 512"><path d="M64 96c-17.7 0-32 14.3-32 32v39.9L227.6 311.3c16.9 12.4 39.9 12.4 56.8 0L480 167.9V128c0-17.7-14.3-32-32-32H64zM32 207.6V384c0 17.7 14.3 32 32 32H448c17.7 0 32-14.3 32-32V207.6L303.3 337.1c-28.2 20.6-66.5 20.6-94.6 0L32 207.6zM0 128C0 92.7 28.7 64 64 64H448c35.3 0 64 28.7 64 64V384c0 35.3-28.7 64-64 64H64c-35.3 0-64-28.7-64-64V128z"/></svg><input class="form-control" type="email" placeholder="Enter your email"><a class="btn btn-primary increase_sales_link" id="open-btn" href="#">REQUEST DEMO</a></div>
</div></div></div></div><div id="custom-backdrop" class="custom-backdrop"></div><div class="modal fade increase_sales_modal" id="popup-content" tabindex="-1" role="dialog" aria-labelledby="increase_sales" aria-hidden="true"><div class="modal-dialog" role="document"><div class="modal-content"><div class="modal-body"><div class="container"><div class="row"><div class="increase_sales_hedding"><h5 class="close close_btn" id="close-btn" aria-label="Close"><span aria-hidden="true">×</span></h5></div>
<div class="col-lg-6"><div class="form-wrapper-popup"><div class="logo_img"><img src="https://biz.hellopeter.com/site/img/logo%20-1-.svg" alt="logo"></div>
<div class="trusted-by-title"><h2>Does Your Business <strong>Want to Increase Sales?</strong></h2><p>Schedule a call with one of our brand strategists to find out how your business can attract customers more easily.</p></div>
<div><span id="hs_cos_wrapper_widget_1673108372988_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_form" data-hs-cos-general-type="widget" data-hs-cos-type="form"><h3 id="hs_cos_wrapper_form_977934025_title" class="hs_cos_wrapper form-title" data-hs-cos-general-type="widget_field" data-hs-cos-type="text"></h3><div id="hs_form_target_form_977934025"><p id="formThankYou">Thanks for submitting the form.</p><form class="hs-form-private" action="https://forms.zohopublic.com/hellopetercom1/form/RequestDemo1/formperma/dq3HaBKc28K7OX2DgEnyGDe6DcQv1dr8xPnvfvJeoE4/htmlRecords/submit" name="form" method="POST" accept-charset="UTF-8" enctype="multipart/form-data" id="zohoForm"><input type="hidden" name="zf_referrer_name" value=""><!-- To Track referrals , place the referrer name within the " " in the above hidden input field --><input type="hidden" name="zf_redirect_url" value=""><!-- To redirect to a specific page after record submission , place the respective url within the " " in the above hidden input field --><input type="hidden" name="zc_gad" value=""><!-- If GCLID is enabled in Zoho CRM Integration, click details of AdWords Ads will be pushed to Zoho CRM --><div class="zf-templateWrapper"><div class="zf-subContWrap zf-topAlign"><ul><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="First name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine1" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Last name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine1_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine2" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Business name"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine2_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="SingleLine3" checktype="c1" value="" maxlength="255" fieldtype="1" placeholder="Job title"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="SingleLine3_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv"><span class="input"><input type="text" name="Email" checktype="c5" value="" maxlength="255" fieldtype="9" placeholder="Email address"></span><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="Email_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div><div class="zf-tempFrmWrapper zf- zf-small hs-form-field"><label class="zf-labelName"></label><div class="zf-tempContDiv zf-phonefld"><div class="zf-phwrapper zf-phNumber"><span class="input"><input type="text" compname="PhoneNumber" name="PhoneNumber_countrycode" maxlength="20" checktype="c7" value="" phoneformat="1" iscountrycodeenabled="false" fieldtype="11" id="international_PhoneNumber_countrycode" valtype="number" phoneformattype="2" placeholder="Phone number"><label>Number</label></span><div class="zf-clearBoth"></div>
</div><ul class="no-list hs-error-msgs inputs-list" role="alert"><li><label style="display:none;" id="PhoneNumber_error" class="hs-error-msg hs-main-font-element">Invalid value</label></li></ul></div>
<div class="zf-clearBoth"></div></div></ul></div><input type="submit" class="hs-button" value="REQUEST DEMO"></div>
</form></div></span></div></div></div><div class="col-lg-6"><div class="logo-wrapper"><div class="trusted-by-title"><h2><strong>15,000 businesses</strong> of all sizes trust Hellopeter</h2></div>
<div class="logos-wrapper"><div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20385.webp" alt="Image 385"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/lodmutual.png" alt="lodmutual"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/FNB-Logo.png" alt="FNB-Logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/miway-logo.png" alt="miway-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20387.webp" alt="Image 387"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pick-n-play-2x.png" alt="pick-n-play@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/ikhokha_logo_small.jpg" alt="ikhokha_logo_small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Image%20390.png" alt="Image 390"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/execumove_logo_trans-logo.png" alt="execumove_logo_trans-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/1280px-Coca-Cola_logo.svg.png" alt="1280px-Coca-Cola_logo.svg"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/affinity%20health.png" alt="affinity health"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Howler-Logo-Gradient-2.png" alt="Howler-Logo-Gradient-2"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/logo_yoco-2x.webp" alt="logo_yoco@2x"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/fancycars.png" alt="fancycars"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/outsurance%20-1-.png" alt="outsurance (1)"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/hostafrica-logo.png" alt="hostafrica-logo"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/pineapple-logo-smaller.png" alt="pineapple-logo-smaller"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/naked-insurance-logo-small.jpg" alt="naked-insurance-logo-small"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/national%20debt%20advisors.png" alt="national debt advisors"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Isabella-Garcia.png" alt="Isabella-Garcia"></a></div>
<div class="logo-box-popup"><a><img src="https://biz.hellopeter.com/site/img/Drone-world-logo.jpg" alt="Drone-world-logo"></a></div>
</div></div></div></div></div></div></div></div></div></template><script>
	customElements.define(
		'custom-dialog',
		class extends HTMLElement {
			constructor() {
				super();
				// --- CONSTANTS ---
				this.PARAM_NAME = 'reqDemoSuccess';
				this.COOKIE_NAME = 'reqDemoSubmitted';
				this.zf_MandArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];
				this.zf_FieldArray = ['SingleLine', 'SingleLine1', 'SingleLine2', 'SingleLine3', 'Email', 'PhoneNumber_countrycode'];

				// Regex Setup
				const regexArray = this.zf_SetDateAndMonthRegexBasedOnDateFormate('dd-MMM-yyyy');
				this.zf_DateRegex = new RegExp(regexArray[0]);
				this.zf_MonthYearRegex = new RegExp(regexArray[1]);
			}

			connectedCallback() {
				const shadow = this.attachShadow({ mode: 'open' });
				shadow.appendChild(tmpl.content.cloneNode(true));
				this.shadow = shadow; // Store reference for methods to use

				// 1. Logic: URL Params & Cookies (Replaces $(document).ready)
				this.checkUrlAndCookies();

				// 2. Logic: Modal Open/Close
				this.setupModalEvents();

				// 3. Logic: Form Submission
				const form = shadow.getElementById('zohoForm');
				if (form) {
					form.addEventListener('submit', (e) => {
						// 1. Validation Logic
						if (!this.zf_ValidateAndSubmit()) {
							// If invalid, STOP everything.
							e.preventDefault();
						} else {
							// 2. If valid, do NOTHING here.
							// Let the browser proceed with the standard form submission
							// to the 'action' URL you just added.
							console.log('Valid. Submitting to Zoho...');
						}
					});
				}
			}

			// --- HELPER METHODS ---

			setupModalEvents() {
				const openBtn = this.shadow.getElementById('open-btn');
				const closeBtn = this.shadow.getElementById('close-btn');
				const modal = this.shadow.getElementById('popup-content');
				const backdrop = this.shadow.getElementById('custom-backdrop');

				const toggle = (show) => {
					const action = show ? 'add' : 'remove';
					modal.classList[action]('show');
					backdrop.classList[action]('show');
					document.body.style.overflow = show ? 'hidden' : '';
				};

				if (openBtn)
					openBtn.addEventListener('click', (e) => {
						e.preventDefault();
						toggle(true);
					});
				if (closeBtn) closeBtn.addEventListener('click', () => toggle(false));

				// Auto-open if success param was found (handled in checkUrlAndCookies)
				this.openModal = () => toggle(true);
			}

			checkUrlAndCookies() {
				const currentUrl = new URL(window.location.href);
				const hasParam = currentUrl.searchParams.has(this.PARAM_NAME);
				const hasCookie = this.getCookie(this.COOKIE_NAME);

				const form = this.shadow.getElementById('zohoForm');
				const thankYouContainer = this.shadow.getElementById('formThankYou');

				if (hasParam && hasCookie) {
					if (form) form.style.display = 'none';
					if (thankYouContainer) thankYouContainer.style.display = 'block';
					// Delay slightly to ensure DOM is ready
					setTimeout(() => this.openModal(), 100);
				}

				if (hasParam) {
					currentUrl.searchParams.delete(this.PARAM_NAME);
					window.history.replaceState(null, null, currentUrl);
				}

				if (hasCookie) {
					this.deleteCookie(this.COOKIE_NAME);
				}
			}

			// --- VALIDATION LOGIC (Refactored for Shadow DOM) ---

			zf_ValidateAndSubmit() {
				if (this.zf_CheckMandatory()) {
					if (this.zf_ValidCheck()) {
						// Validation passed - Logic for success
						const currentUrl = new URL(window.location.href);
						currentUrl.searchParams.append(this.PARAM_NAME, 'true');

						const redirectInput = this.shadow.querySelector('input[name="zf_redirect_url"]');
						if (redirectInput) redirectInput.value = currentUrl.toString();

						this.setCookie(this.COOKIE_NAME, 'true', 5);
						return true;
					}
				}
				return false;
			}

			zf_CheckMandatory() {
				for (let i = 0; i < this.zf_MandArray.length; i++) {
					const name = this.zf_MandArray[i];
					// CRITICAL: Look in Shadow DOM
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						if (fieldObj.tagName === 'SELECT') {
							if (fieldObj.value === '-Select-') {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						} else if (fieldObj.type === 'checkbox' || fieldObj.type === 'radio') {
							// Checkbox logic omitted for brevity but follows same pattern
						} else {
							// Text inputs
							if (fieldObj.value.trim().length === 0) {
								fieldObj.focus();
								this.zf_ShowErrorMsg(name);
								return false;
							}
						}
					}
				}
				return true;
			}

			zf_ValidCheck() {
				let isValid = true;
				for (let ind = 0; ind < this.zf_FieldArray.length; ind++) {
					const name = this.zf_FieldArray[ind];
					const fieldObj = this.shadow.querySelector(`[name="${name}"]`);

					if (fieldObj) {
						const checkType = fieldObj.getAttribute('checktype');

						if (checkType === 'c5') {
							// Email
							if (!this.zf_ValidateEmailID(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false; // Fail fast
							}
						} else if (checkType === 'c7') {
							// Phone
							if (!this.zf_ValidatePhone(fieldObj)) {
								this.zf_ShowErrorMsg(name);
								isValid = false;
								return false;
							}
						}
						// Add other types (c2, c3, c4...) here as needed
					}
				}
				return isValid;
			}

			zf_ShowErrorMsg(uniqName) {
				// Hide all errors first
				this.zf_FieldArray.forEach((name) => {
					const err = this.shadow.getElementById(name + '_error');
					if (err) err.style.display = 'none';
				});
				// Show specific error
				const targetErr = this.shadow.getElementById(uniqName + '_error');
				if (targetErr) targetErr.style.display = 'block';
			}

			zf_ValidateEmailID(elem) {
				const emailValue = elem.value;
				if (!emailValue) return true;
				const emailExp = /^[\w]([\w\-.+&'/]*)@([a-zA-Z0-9]([a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?\.)+[a-zA-Z]{2,22}$/;
				return emailExp.test(emailValue.trim());
			}

			zf_ValidatePhone(inpElem) {
				// Simplified Phone Regex Logic from your script
				const ZFPhoneRegex = {
					PHONE_INTE_ALL_REG: /^[+]{0,1}[()0-9-. ]+$/,
					PHONE_CONT_CODE_REG: /^[+][0-9]{1,4}$/,
				};
				const fieldInpVal = inpElem.value.trim();
				if (!fieldInpVal) return true;

				// Logic matching your script's phoneFormat=1
				// (Assumed standard config)
				return ZFPhoneRegex.PHONE_INTE_ALL_REG.test(fieldInpVal);
			}

			// --- UTILS (Cookies/Regex) ---

			setCookie(name, value, minutes) {
				let date = new Date();
				date.setTime(date.getTime() + minutes * 60 * 1000);
				let expires = '; expires=' + date.toUTCString();
				document.cookie = name + '=' + (encodeURIComponent(value) || '') + expires + '; path=/';
			}

			getCookie(name) {
				var value = '; ' + document.cookie;
				var parts = value.split('; ' + name + '=');
				if (parts.length === 2) return parts.pop().split(';').shift();
				return null;
			}

			deleteCookie(name) {
				document.cookie = name + '=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;';
			}

			zf_SetDateAndMonthRegexBasedOnDateFormate(dateFormat) {
				// Your original huge regex logic condensed
				if (dateFormat === 'dd-MMM-yyyy') {
					return [
						'^(([0][1-9])|([1-2][0-9])|([3][0-1]))[-](Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
						'^(Jan|Feb|Mar|Apr|May|Jun|Jul|Aug|Sep|Oct|Nov|Dec|JAN|FEB|MAR|APR|MAY|JUN|JUL|AUG|SEP|OCT|NOV|DEC)[-](?:(?:19|20)[0-9]{2})$',
					];
				}
				return [];
			}
		}
	);
</script><custom-dialog/></div>
</div></div></div></div></div></div>]]></content:encoded><pubDate>Tue, 03 Mar 2026 11:42:39 +0000</pubDate></item></channel></rss>